Temporal Technologies

Temporal Technologies

Senior Director, Integrated Marketing Campaigns

United States · Director

Sponsorship not specified$240k-$285kDetected 26 days ago
DevOpsTemporalA/B TestingMarketing AnalyticsSalesforceMarketoGrowth MarketingSalesLeadership

About the role

  • This role reports to the Head of Demand Gen & Lifecycle.
  • Temporal Technologies is an Equal Opportunity Employer.
  • All employment is decided on the basis of qualifications, merit, and business need.

Responsibilities

  • Define and own integrated campaign strategy across all segments: Enterprise New Logo, Commercial Self-Serve, Growth accounts, and International (EMEA and APJ).
  • Build full-funnel plans that orchestrate paid media, email/lifecycle, content, field events, webinars, ABM, and developer community programs into cohesive, always-on motions.
  • Partner with Product Marketing to translate positioning and competitive differentiation into compelling campaign themes, messaging, and assets.
  • Own campaign calendars, launch readiness, and cross-functional alignment so programs launch on time and on message.
  • Lead integrated programs targeting net-new enterprise accounts in partnership with New Logo sales teams and SDRs, using targeted digital, content syndication, webinars, virtual and in-person events.
  • Drive self-serve sign-up volume for Temporal Cloud through top-of-funnel campaigns targeting developers, platform engineers, and technical leads at commercial-segment companies.
  • Partner with Growth, Lifecycle, Developer Relations, and Product teams to build programs that convert sign-ups into active users and commercial opportunities for the Sales team.
  • Design and execute campaign programs to support the Growth Sales team in driving expansion pipeline within existing accounts.
  • Orchestrate personalized, multi-channel ABM campaigns using intent data, targeted advertising, direct mail, and field engagement to create and accelerate pipeline in strategic new logo and growth accounts.
  • Refine account engagement scoring, pipeline influence, and sales velocity metrics to continuously optimize ABM effectiveness.

Requirements

  • Expertise in the modern B2B marketing stack: Marketo, Salesforce, Claude/ChatGPT, paid media, and marketing analytics tooling.

Nice to have

  • establish a culture of continuous experimentation to improve performance.
  • 10+ years in demand generation, integrated campaigns, or growth marketing at B2B SaaS or developer-facing technology companies, with 4+ years in a Director-level or above role with direct pipeline accountability.
  • Deep full-funnel expertise, from top-of-funnel developer acquisition through mid-funnel nurture, ABM, and pipeline acceleration.
  • Experience marketing to technical audiences (developers, platform engineers, DevOps practitioners, engineering leaders)
  • developer-tools or infrastructure background strongly preferred.
  • Hands-on ABM experience including 1:1/1:few motions, intent data activation, and account-level measurement
  • familiarity with PLG motions and self-serve conversion campaigns.
  • International campaign experience supporting pipeline generation in EMEA and/or APJ with regional field teams.

Skills

  • Establish campaign-to-pipeline attribution frameworks to track sourced and influenced pipeline from enterprise programs.
  • Scale Temporal's ABM program covering 1:1, 1:few, and 1:many motions in partnership with Sales and RevOps.

Compensation

  • The estimated pay range for this role is $240,000 - $285,000.

Benefits

  • This role is eligible to participate in Temporal's equity plan.

Company info

  • Partner with RevOps to build programs identifying the next best use case for current customers, surfacing new expansion opportunities and workloads.
  • We are seeking a Senior Director, Integrated Marketing Campaigns to lead Temporal's end-to-end campaign strategy across all key segments and geographies.

Equal opportunity

  • Temporal is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.
  • If you need to request a reasonable accommodation, please let your Recruiter know so we can assist.
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