The Trade Desk
VP, Global Creative
New York · Vp · Full-time
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About the role
- The Trade Desk is hiring a Vice President of Brand and Creative, reporting to the Chief Marketing Officer.
- This team's purpose is to make The Trade Desk inescapable, unmistakable, and loved.
- story, our brand identity, and the creative engine behind every campaign we put in market.
Responsibilities
- Own the brand story and brand identity, creating a compelling, consistent experience across marketing, sales, and product.
- Lead brand campaign strategy and development, putting campaigns in market that set us apart and shape how people think about The Trade Desk.
- Lead our in-house copywriting, design, video, and production teams.
- Build the creative foundations, systems, and standards that help the rest of marketing move faster and do better work.
- Shape how we show up as a brand, so it supports our position as an industry thought leader.
- Prove the value we create is worth more than what we spend to create it.
- Develop the senior leaders who run these teams and make this the best place to be a creative.
- By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide.
Requirements
- The ideal candidate brings a mix of the following experience and qualities:
- Experience in the advertising space is ideal, with a background that could include. That could include adtech, an agency, a media company, or marketing to advertisers.
- Experience building and running in-house creative teams across copywriting, design, video, and production.
- A strong operator who builds systems that scale creative output without diluting quality.
- An exceptional cross-functional partner who earns trust with sales, product, and executive stakeholders.
- Brand story · Brand identity · Creative direction · Brand campaign strategy · Brand campaign development · Cross-channel campaign coordination · Copywriting · Design · Video · Production
- In accordance with various US state laws, the range provided is the Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, and location. All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as variable compensation-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk's Employee Stock Purchase Plan.
- The Trade Desk also offers a competitive benefits package. Click here to learn more.
- Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave
- At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is
Nice to have
- 15+ years of brand and creative experience, including leading brand at a global technology or media company, or leading major accounts at a top agency.
- Experience in the advertising space is ideal, with a background that could include.
- That could include adtech, an agency, a media company, or marketing to advertisers.
- A proven creative leader who can set direction and raise the bar without becoming a bottleneck.
- A world-class storyteller with sharp instincts for what breaks through and what people remember.
- Skill in connecting brand to business value, and comfort being measured on it.
- When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions.
Compensation
- In accordance with various US state laws, the range provided is the Trade Desk's reasonable estimate of the base compensation for this role.
Company info
- The world's brands and agencies rely on us to reach their customers and grow their businesses responsibly.
- Please reach out to us at accommodations@thetradedesk.com to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process.
- The Trade Desk is a global technology company and the world's leading independent platform for digital advertising, with over 3,000 employees across more than 30 offices.
This listing is sourced directly from The Trade Desk's careers page and normalized into a canonical job model.