Pattern

Pattern

Paid Media Manager

Lehi, UT, US · Director

Sponsorship not specifiedDetected 56 days ago
Machine LearningSparkA/B TestingMeta AdsForecastingLogisticsCommunicationCollaborationMentoring

About the role

  • We want you to use your skills to push one of the fastest-growing companies headquartered in the US to the top of the list.
  • Pattern accelerates brands on global ecommerce marketplaces leveraging proprietary technology and AI.

Responsibilities

  • Build relationships with your team, creative partners, and brand contacts.
  • Are you obsessed with data, partner success, taking action, and changing the game?
  • Set up and launch paid campaigns primarily across TikTok DTC and TikTok Shop, with additional support on Meta (Facebook/Instagram), aligned with brand objectives and target audiences.
  • Develop and brief ad creatives (video assets, UGC-style content, copy, calls-to-action) built first for TikTok's platform, trends, and native formats - with Meta adaptations as needed.
  • Optimize live campaigns to maximize ROI by adjusting targeting, creatives, bids, and placements across TikTok and Meta.
  • Coordinate with creative and content teams to maintain a constant pipeline of TikTok-native assets and Meta-ready formats.
  • Manage budgets and pacing across channels to ensure campaigns stay within spend targets and hit efficiency goals.
  • Creative mindset with an intuition for what performs natively on TikTok - short-form video, trending sounds, authentic storytelling.

Requirements

  • If you have a whole lot of hustle and a touch of nerd, come work with Pattern!
  • Experience with budget management, pacing, and multi-channel reporting.

Compensation

  • Pattern matches 100% of the first 3% in eligible compensation deferred and 50% of the next 2% in eligible compensation deferred.

Benefits

  • Troubleshoot tracking, set up conversion events, and maintain pixel health across TikTok Pixel and Meta Pixel/CAPI.
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