TabaPay
Product Marketing Lead
Bay Area, California
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About the role
- TabaPay is a highly profitable rocketship that processes billions of dollars each year.
- You will bring clarity to TabaPay's positioning and buyer needs, guide launches across a broad portfolio, and equip Sales to win in priority industries.
- Working across Marketing, Product, Engineering, PMO, and Sales, you will make tradeoffs clear, resolve competing requests, and keep go-to-market work focused on adoption and revenue.
Responsibilities
- As Product Marketing Lead, you will lead the Product Marketing team and establish how the function sets priorities, works with partners, and measures results.
- You will manage the PMMs responsible for Sales Enablement and Core Products and for New Products.
- Lead the Product Marketing team, define its operating model, and clarify ownership across the Product Marketing Lead and the two PMM roles.
- Develop ideal customer profiles, buyer personas, jobs to be done, value propositions, and industry-specific messaging for priority solutions and segments.
- Review product adoption and new-product revenue with cross-functional partners and refine go-to-market plans based on results.
- Partner with Sales leaders to improve opportunity conversion and win rates and understand early-stage and no-decision losses.
Compensation
- The compensation for this position is $170,000 for candidates living in and around the San Francisco Bay Area.
- However, base pay offered may vary depending on job-related knowledge, skills, and experience.
Benefits
- TabaPay offers the following benefits:
- 100% employer-paid health care insurance including medical, dental, vision, and life insurance (for employee only)
- Generous and Flexible PTO
- In addition to a full range of medical, financial, and/or other benefits, dependent on the position offered.
Company info
- The world is moving towards instant digital payments and TabaPay is leading the way.
- We help thousands of Fintechs in the US and Canada instantly move money in and out of accounts and we are actively expanding into other countries.
- Our customers represent the hottest verticals in the financial service industry such as neobanks, challenger brokers, gaming and wallets.
- To learn more visit www.tabapay.com.
Equal opportunity
- EEO Employer: TabaPay is an
- equal opportunity employer
This listing is sourced directly from TabaPay's careers page and normalized into a canonical job model.