Learfield
Content Producer - University of Minnesota
Minneapolis, MN
Sponsorship not specified$65k-$80kDetected 30 days ago
Motion DesignSalesPhotographyResearchCommunicationProblem SolvingPublic SpeakingOrganizational Skills
About the role
- The approximate national base pay range for this position is $65,000 to $ 80,000.
- Placement on the range may vary based on factors including but not limited to job-related knowledge, skills, and experience, and geographic location.
Responsibilities
- Lead the creation and execution of all NIL content including but not limited to multimedia audio/video, motion graphic, static graphics, podcasts/audio, live streams, etc. across multiple digital platforms
- Collaborate closely with athletic department and sponsors to create custom NIL content that delivers on all stakeholders' voice, tone, and brand objectives.
- Create and continue to evolve NIL Content best practices across creative, production, distribution and student athlete relations and communications.
- Build trust with student athletes and set them up for success across all NIL executions.
- Utilize data, creative insights and current trends to develop Learfield Studios NIL content strategy.
- Create pre-sale content presentations including estimated performance, distribution strategy, and creative synopsis.
- Track, analyze, and evaluate performance of all campaigns to create and present recaps to partners, sales, and leadership.
- Ability to lead distribution kick-off calls, formulate full distribution plans and manage distribution through end of series, including recapping performance and communicating insights to stakeholders.
Requirements
- 4+ years of experience in the sports or entertainment industry, with a focus on creating, writing, producing, directing, and editing video content to deliver high-quality content.
- Advanced proficiency in graphic and motion design, photography, and video shooting, producing and editing across various formats, including expertise with Adobe Creative Cloud.
- Experience producing content for multiple social platforms, with a deep understanding of best practices for each.
- Ability to thrive under tight deadlines in a fast-paced, dynamic environment.
- Strong understanding of how major and emerging social platforms-Facebook, X/Twitter, Instagram, TikTok, YouTube, Snapchat, and others-function and engage their respective communities.
- Excellent communication skills, including the ability to present creative concepts and strategic approaches to leadership.
- Ability to generate innovative ideas and concepts that align with project goals and organizational initiatives.
Nice to have
- Prior experience in the sports industry, preferably within college athletics, is strongly preferred.
- Please note that this is a good faith estimate for the position at the time of posting.
- Learfield is an Equal Opportunity Employer.
- We provide equal employment opportunities to applicants and employees without regard to race
- sexual orientation
- religious practices and observances
- status as a protected veteran or spouse/family member of a protected veteran
Compensation
- The approximate national base pay range for this position is $65,000 to $ 80,000.
Company info
- As an integral part of Learfield Studios content team, the Content Producer plays an important role on the ground at the university that assists in the development and production of NIL content-driven executions in partnership with the school and brand partners.
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This listing is sourced directly from Learfield's careers page and normalized into a canonical job model.