NewForm
Growth Marketing Lead
New York City · Director · Full-time
Work authorization required$130k-$175kDetected 2 days ago
Growth MarketingCommunication
About the role
- This role is primarily client-facing and strategic, but you should also be able to dive into the weeds.
- You will use your platform expertise, analytical judgment, and understanding of creative performance to help clients grow faster and more efficiently.
Responsibilities
- Lead client relationships and communication, including regular meetings and QBRs
- Develop cohesive growth strategies with creative at the center of the paid ads program
- Partner with forward-deployed creatives and media buyers to turn insights into high-performing content and scaled spend
- You will oversee forward-deployed creatives and media buyers to drive efficient spend, scale accounts, and connect media strategy with creative intelligence.
Requirements
- Deep expertise in Meta required
- Strong presentation skills, including the ability to craft compelling decks and communicate clearly in client meetings
Nice to have
- deep understanding of mobile advertising, including SKAN, AEM, MMPs, and related measurement systems
- 4-8 years of paid media experience, with agency and/or consumer app experience highly preferred
- Preferred: deep understanding of mobile advertising, including SKAN, AEM, MMPs, and related measurement systems
Compensation
- Competitive bonus structure, with total compensation up to double base (OTE 200k+)
- Annual team offsites. Our last two were in Tulum, Mexico and Hokkaido, Japan.
- $130k-$175k base salary
- We oversee $100M+ per year in paid media spend and create thousands of human ads each month, with each ad making our system smarter.
- Oversee annual media budgets of $5M-$50M across channels, primarily Meta, TikTok, and Google
- Experience managing accounts with seven-figure annual media budgets
- Competitive compensation: $130k-$175k base salary
- Annual team offsites.
Benefits
- Competitive bonus structure, with total compensation up to double base (OTE 200k+)
- Company-paid health, dental, and vision insurance
- $300/month commuter benefit
Visa & Work Authorization
- Work Authorization Requirement
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