Courtyard
Growth Marketing Manager
United States
Sponsorship not specifiedDetected 36 days ago
SQLData VisualizationGoogle AdsCRMGrowth MarketingForecastingExcelSignal ProcessingUnityResearch
About the role
- We're looking for a hands-on Growth Marketing Manager to run day-to-day user acquisition and ASO.
Responsibilities
- Own UA execution end-to-end: Build, launch, analyze and optimize campaigns across Meta, Google Ads / UAC, Apple Search Ads, TikTok and select DSP networks.
- Creative Testing: Manage and drive creative testing at scale across key channels, evaluating performance metrics, develop reports and result readouts based on the data.
- Automation & hygiene: drive enforcement of naming conventions across campaigns & creatives, UTMs, help with SKAN schema mapping and budget pacing. Partner with Engineering & Data to automate dashboards and QA postbacks.
- Identify repetitive growth processes and build automations that improve team efficiency, speed and decision making through the use of AI.
- Opportunities to create amazing products that our customers truly love and value
- Creative partner mindset and a disciplined approach to experimentation.
Requirements
- Strong understanding of how AI can be applied across user acquisition, creative testing, ASO and reporting for operational efficiency and outcome.
Nice to have
- Leverage AI tools and workflows to accelerate campaign execution, creative analysis and reporting, along with experimentation.
- 5+ years of hands-on UA experience for mobile apps (gaming or consumer preferred)
- Proven operator across Meta, Google UAC, Apple Search Ads, Tiktok, strong experience with DSP / SDK networks (AppLovin, Unity, etc).
- MMP fluency (Singular, AppsFlyer, Adjust), SKAN schemas / postbacks, and attribution QA experience.
- Strong ASO background, keyword tools, metadata iteration & store creative testing.
- Experience leveraging Apple's custom product pages, and Google Play experiments.
Compensation
- Competitive salary with ample opportunities for career advancement and development
Benefits
- Comprehensive health insurance packages with dependent coverage
- $100 monthly dogfooding stipend to support trying out our products firsthand
- Access to employee wellness programs designed to support your overall well-being
Company info
- You'll partner closely with Product, Data, Engineering, CRM, and Creatives to convert installs into long-term valuable customers.
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This listing is sourced directly from Courtyard's careers page and normalized into a canonical job model.