Gen Digital Inc.
Senior Paid Search Specialist
USA - New York, NY · Senior
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About the role
- As a Senior Paid Search Specialist, you will play a key executional role on the media team by managing and optimizing paid search campaigns across major lines of business within the SEM channel.
Responsibilities
- Execute and optimize paid search campaigns end-to-end across assigned lines of business, with a focus on revenue, efficiency, and growth.
- Manage your monthly Paid Media budgets ensuring alignment to revenue and GPM (Gross Profit Margin) targets.
- Work closely with cross-functional teams, including product, design, content, and analytics, to optimize channel performance.
- We're always looking for smart, fearless and high-impact talent who see AI as a teammate - leveraging it to move faster and deliver meaningful results.
Requirements
- Bachelor's degree in Marketing, Digital Media, or a related field.
Compensation
- Experience: 5+ years of hands-on SEM experience with proven success managing $5M+ annual budgets.
Benefits
- Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives.
- When you're part of Gen, you'll have the flexibility, tools and support to do your best work and grow your career - from flexible working options and time off to competitive pay, benefits and well-being programs.
- We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team.
- Education: Bachelor's degree in Marketing, Digital Media, or a related field.
Company info
- At Gen, we are scrappy and relentlessly customer driven.
- If this sounds like you, we'd love you to be part of Gen.
This listing is sourced directly from Gen Digital Inc.'s careers page and normalized into a canonical job model.