LCBO

LCBO

Sr. Manager, Digital Experience, MarTech Product

Toronto, Ontario · Senior

Sponsorship not specified$83k-$150kDetected 6 days ago
Product ManagementProduct StrategyAgileStakeholder ManagementHubSpotSalesforceHRHRISResearchCommunicationProblem Solving

About the role

  • Conduct market research and competitive analysis to identify trends and opportunities in MarTech.
  • Facilitate workshops and meetings to understand business needs and translate them into actionable product features or enhancements.
  • Work closely with Marketing, and Digital Experience teams to ensure MarTech solutions meet their needs.

Responsibilities

  • You will also manage the roadmap, prioritization, and delivery of MarTech solutions.
  • These solutions will enhance customer experiences, optimize digital, and support data-driven marketing initiatives.
  • You will collaborate with cross-functional teams to ensure alignment with business goals and deliver innovative solutions that meet evolving customer expectations.
  • Collaborate with stakeholders to identify business needs, prioritize features, and ensure alignment with customer experience objectives.
  • Partner with Insights, Analytics, and data governance teams to ensure compliance with data privacy and security standards.
  • Collaborate with Product development teams to ensure delivery of MarTech solutions, adhering to Agile methodologies.
  • Prioritize and manage the product backlog, ensuring alignment with business priorities.
  • Support change management initiatives to drive adoption of new MarTech solutions across the organization.
  • Reporting to the Director, Ecommerce Product Management, you will help drive our marketing technology (MarTech) strategy as part of the evolution of personalization.

Requirements

  • Bachelor's degree in Marketing, Business (Commerce), Computer Science, Information Systems, or a related field.
  • 7+ years of experience in product ownership, marketing technology, or a related field.
  • Proficiency in Agile methodologies and tools such as Jira.
  • If you are passionate about driving marketing technology strategy and advancing personalization, then this role is for you!
  • Strong understanding of MarTech platforms and their integration with business processes.

Nice to have

  • Experience with MarTech platforms like Adobe, Salesforce, Hubspot, Braze, and/or customer data platforms (CDPs) is preferred.

Skills

  • Excellent communication and stakeholder management skills.
  • Analytical and problem-solving skills with a focus on data-driven decision-making.

Compensation

  • $83,275.00 - $149,941.00

Benefits

  • Health/Dental Benefits
  • a Defined Benefit Pension
  • Define and maintain the MarTech product vision, strategy, and roadmap in alignment with the business personalization and organizational goals.

Equal opportunity

  • July 29, 2026
  • The LCBO is an equal opportunity employer and committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
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This listing is sourced directly from LCBO's careers page and normalized into a canonical job model.