Hasbro
Associate Creator Manager - TGLE/NA
Boston, Massachusetts, United States; United States
Sponsorship not specifiedDetected 27 days ago
SparkContent CalendarsPerformance MarketingCollaboration
About the role
- This is your chance to shape legendary play that lasts a lifetime.
- Effective from the date that Hasbro opens its new Boston location, this position will be onsite Tuesday - Thursday at Hasbro's new HQ location in Boston, MA.
- A day in the life as a Associate Creative Manager, Social Media: Strategy & Execution - Daily channel management.
Responsibilities
- At Hasbro and Wizards of the Coast, you'll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play.
- This is a role for someone who thinks in brand memes, moves fast, and engages like a fan to build communities that actually care.
- Daily channel management. Manage the day-to-day publishing, scheduling, and upkeep of social channels for 2-3 TGL&E brands. content is posted on time, on brand, and optimized for each platform.
- Content calendar coordination. Own the content calendar process - organizing assets, managing intake from cross-functional partners, maintaining approval workflows, and keeping everything on track for go-live.
- Always-on content production. Develop and produce platform-native content - captions, copy, short-form video concepts, asset briefs, and creative ideation - working with the Senior Manager and creative teams to keep calendars stocked and stories moving.
- Campaign support. Support the Senior Manager on big moment campaigns and social innovation projects - contributing creative ideas, executing tactical deliverables, and helping manage campaign timelines.
- Boosting support. Identify breakout organic social posts in real time and collaborate with the performance marketing team to convert them into high-performing paid ad creative.
- Global scaling. Partner with regional teams to adapt social programs for local markets.
- Creator selection and fit. Support creator and influencer partnerships by developing briefs, content ideas for collab that would resonate with brand audiences, and brand fit.
Company info
- We're looking for curious adventurers ready to find their party, fueled by imagination and drive to build what's never been built before.
- At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play.
- We're looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas.
- Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come.
- Hasbro is seeking a social-native, content-obsessed Associate Manager, Social Media to own day-to-day channel management and community management for 2-3 beloved Hasbro brands - keeping communities engaged, feeds fresh, and campaigns running smoothly.
This listing is sourced directly from Hasbro's careers page and normalized into a canonical job model.