Uncountable Inc
Head of Demand Generation
New York City, NY · Exec
Sponsorship not specified$100k-$140kDetected 124 days ago
Data AnalysisSEOSEMGoogle AdsResearch
About the role
- Thank you for your interest in Uncountable!
- Description Uncountable is seeking an experienced marketing operator who is passionate about scaling demand generation and creating outsized leverage through modern marketing practices.
- Uncountable's goal is to revolutionize industrial research and development.
Responsibilities
- You will have full autonomy to build a scalable, data-driven customer acquisition machine from the ground up.
- Full-Cycle Campaign Ownership: Design and execute the entire lead lifecycle-from initial ad creative and SEM strategy to automated nurturing sequences and sales handoff.
- Account-Based Marketing (ABM): Develop and execute account strategies to penetrate enterprise R&D organizations in chemicals, materials science, and CPG.
- Data Analysis & Attribution: Build the dashboards that track pipeline velocity, conversion rates, and multi-touch attribution.
- Help us build a best-in-class go to market motion to scale the company and our impact.
- Design and execute the entire lead lifecycle-from initial ad creative and SEM strategy to automated nurturing sequences and sales handoff.
- Develop and execute account strategies to penetrate enterprise R&D organizations in chemicals, materials science, and CPG.
- Build the dashboards that track pipeline velocity, conversion rates, and multi-touch attribution.
Requirements
- Ability to speak the language of R&D directors and IT stakeholders.
Nice to have
- We hire for ability over experience.
- However, familiarity with best practices in enterprise SaaS companies is necessary for success.
- SaaS Experience: B2B Enterprise SaaS marketing, specifically in demand gen or growth roles.
- Experience in an early-stage environment is highly preferred.
- Technical or Scientific Fluency: Ability to speak the language of R&D directors and IT stakeholders.
- You must be unafraid to explain why a centralized data schema matters to a scientist.
- B2B Enterprise SaaS marketing, specifically in demand gen or growth roles.
Compensation
- You will have full autonomy to build a scalable, data-driven customer acquisition machine from the ground up.
- Full-Cycle Campaign Ownership: Design and execute the entire lead lifecycle-from initial ad creative and SEM strategy to automated nurturing sequences and sales handoff.
- Budget & ROI Accountability: Allocate spend across LinkedIn, Google Ads, Bing and industry publications
- SEO & AEO: Work to improve our websites positioning in search and answer engine rankings.
- Account-Based Marketing (ABM): Develop and execute account strategies to penetrate enterprise R&D organizations in chemicals, materials science, and CPG.
Benefits
- Competitive Salary and Equity
- Health and Dental Insurance
- This is an individual contributor role that reports directly to our CEO and is an opportunity to help build out the marketing team and a fast-growing technology company.
- $100K - $140K + Equity
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