BitGo
Product Marketing Manager, Prime / OTC
New York, United States · Full-time
Sponsorship not specifiedDetected 7 days ago
Product ManagementProduct StrategySalesLeadershipCommunicationCollaboration
About the role
- BitGo is the leading infrastructure provider of digital asset solutions, delivering custody, wallets, staking, trading, financing, and settlement services from regulated cold storage.
- Since our founding in 2013, we have focused on enabling our clients to securely navigate the digital asset space.
- As the operational backbone of the digital economy, BitGo handles a significant portion of Bitcoin network transactions and is the largest independent digital asset custodian, and staking provider, in the world.
Responsibilities
- Own messaging, positioning, and narrative for BitGo Prime, OTC trading, derivatives, and financing solutions
- Develop and execute GTM strategies for new product launches, features, and market expansions
- Define target segments (hedge funds, market makers, asset managers, ETFs) and build tailored value propositions
- Build high-impact sales materials including decks, one-pagers, case studies, and pitch narratives
- Partner directly with Sales and Trading teams to improve win rates and accelerate deal cycles
- Support key client conversations, RFPs, and strategic deals
- Partner with Product and Trading teams to bring new features to market with clarity and speed
- Own product launch communications and adoption strategy across institutional audiences
- Work with content, PR, and growth teams to drive pipeline through campaigns, thought leadership, and events
- Develop narratives that position BitGo as the institutional standard for digital asset trading infrastructure
Requirements
- 5+ years of product marketing experience in fintech, crypto, capital markets, or trading environments
- Strong understanding of institutional trading workflows (OTC, liquidity, derivatives, settlement)
- Experience partnering with Sales and directly influencing revenue outcomes
- Exceptional communication skills with ability to simplify complex financial products
Compensation
- Depending upon your leveling and location, the compensation for this role averages between $130,000 and $150,000 USD base salary.
- Equity, an annual performance bonus, and the benefits outlined above are also part of this role's package.
Benefits
- Competitive base salary, bonus, and stock options
- 100% company-paid health insurance for employee, partner, and dependents
- Paid parental leave, Paid vacation
- Free commuter/parking pass
- Equity, an annual performance bonus, and the benefits outlined above are also part of this role's package.
- Benefits may vary based on location.
Company info
- We are seeking a Product Marketing Manager to lead go-to-market efforts for BitGo's Prime and OTC business.
This listing is sourced directly from BitGo's careers page and normalized into a canonical job model.