SentinelOne

AVP, Product Marketing

United States - Remote

Sponsorship not specified$218k-$326kDetected 2 days ago

Product ManagementProduct StrategySalesCadenceLeadershipCommunication

About the role

When you join SentinelOne, your work helps protect global enterprises, critical infrastructure, and the technologies shaping tomorrow.
If you are motivated by meaningful challenges and want your impact to be real, measurable, and global, you will find purpose here.
By combining real-time analytics, intelligent automation, and a unified data foundation, we reduce noise, simplify complexity, and empower security teams to focus on what truly matters.

Responsibilities

Own the development and continuous refinement of core product messaging, value propositions, and differentiation across the platform
Own the enablement content pipeline that arms our sales and field teams
Separately, own the funnel of PMM-sourced content into marketing campaigns, ensuring the content pipeline feeding demand gen is timely, technically sound, and aligned with messaging
Build and maintain tight feedback loops with Product, Sales, and Field teams to measure effectiveness and impact, and make adjustments to ensure continual improvement
Collaborate with Product to influence product strategy and roadmap prioritization
Partner with Market Intelligence to incorporate competitive and win/loss signals directly into messaging and enablement
Partner with Tech Marketing and Solutions to ensure product truth flows cleanly into top-of-funnel content and into downstream go-to-market execution

Skills

to give the advantage to those who secure our future.

Compensation

$217,500 - $326,000 USD

Company info

SentinelOne is a company at the intersection of AI and security, pioneering a new operating model for cybersecurity. Our AI-native platform unifies protection across endpoint, cloud, identity, data, and AI systems to deliver autonomous detection and response with clarity and speed. By combining real-time analytics, intelligent automation, and a unified data foundation, we reduce noise, simplify complexity, and empower security teams to focus on what truly matters.
Our teams are builders, problem-solvers, and innovators committed to shaping the future of security. If you are excited to solve hard problems alongside talented, mission-driven people, we invite you to help us build a safer future for humanity.
What Are We Looking For?
We're looking for people who are relentlessly curious and committed to continuous learning. AI is reshaping every function across our business, and we enable every team member, regardless of role or level, to build fluency in AI tools and concepts. Those who thrive here actively seek out new solutions, experiment thoughtfully, and apply what they learn to drive better, faster, smarter outcomes.
As an AVP, Product Marketing, you will be tasked with leading and developing a team of Product Marketing Managers, while owning the development and refinement of core product messaging.
SentinelOne is a company at the intersection of AI and security, pioneering a new operating model for cybersecurity.
Our AI-native platform unifies protection across endpoint, cloud, identity, data, and AI systems to deliver autonomous detection and response with clarity and speed.
Our teams are builders, problem-solvers, and innovators committed to shaping the future of security.
If you are excited to solve hard problems alongside talented, mission-driven people, we invite you to help us build a safer future for humanity.
We're looking for people who are relentlessly curious and committed to continuous learning.
AI is reshaping every function across our business, and we enable every team member, regardless of role or level, to build fluency in AI tools and concepts.
Those who thrive here actively seek out new solutions, experiment thoughtfully, and apply what they learn to drive better, faster, smarter outcomes.
This is a player-coach role: every leader at SentinelOne carries both a team and a direct execution mandate.
As coach, you will set the framework and strategic agenda for how SentinelOne's platform and products are messaged, set the standard for all core messaging content, and manage a team of Product Marketing Managers, each a subject matter expert who owns a technology domain.
As a player, you will personally engage at the executive level with Product, Sales, and Marketing leadership to keep messaging and positioning tightly aligned with go-to-market execution and the product roadmap, and own the content pipeline and funnel that feeds campaigns as a direct input to demand generation.
What Will You Do?
Team & Strategic Leadership
Lead and develop a high-performing team of product marketing managers, each responsible for a product domain, ensuring consistent quality and cadence across all areas of coverage
Set the strategic operating model for Core PMM: how messaging gets built, validated, and shipped, and how the team prioritizes across a growing product portfolio
Represent Core PMM in cross-functional planning with Product Management, Sales, Campaigns, and Solutions & GTM; you are the executive point of contact for "what does the product actually do and why does it matter"
Product Messaging & Positioning
Ensure messaging is grounded in product truth, technically accurate, competitively sharp, and validated with Product and Sales before it ships
Translate the product and engineering roadmap into a forward-looking narrative that anticipates market shifts rather than reacts to them
Use Cases, Demos & Buyer Specifics
Direct the team's development of buyer-specific use cases and demo narratives that map product capability to real customer problems, by persona and by vertical where relevant
Set the standard for demo quality and consistency across the team's domains, ensuring demos reflect current product state and current competitive reality
Sales Enablement & Content Pipeline

Equal opportunity

SentinelOne is proud to be an Equal Employment Opportunity and Affirmative Action employer.

Apply directly at SentinelOne →Create a free account for alerts like this View SentinelOne immigration profile

This listing is sourced directly from SentinelOne's careers page and normalized into a canonical job model.