Cognite - AI for Industry

Cognite - AI for Industry

Partner Marketing Manager

USA (Houston); USA (Phoenix)

Sponsorship not specifiedDetected 7 days ago
LLMsAgentic AIProject ManagementSalesforceMarketoSalesLeadershipCommunication

About the role

  • If you view obstacles as signals to step forward - not backwards - you'll feel right at home here.
  • Join us in this venture where AI and data meet ingenuity, and together, we will forge the path to a smarter, more connected industrial future.
  • Equal Opportunity Cognite is committed to creating a diverse and inclusive environment at work and is proud to be an equal opportunity employer.

Responsibilities

  • Partner Enablement & Asset Creation
  • Joint Messaging & Collateral: Collaborate with partners and Product Marketing to build and deliver a robust portfolio of partner-facing assets, including co-branded collateral, messaging guides, solution briefs, case studies, and digital campaign kits.
  • Sales Enablement: Ensure partner sales and technical teams are equipped with the latest Cognite product messaging, value propositions, and competitive intelligence.
  • Brand Compliance: Provide marketing guidance to partners, ensuring all joint materials align seamlessly with Cognite's brand guidelines.
  • Co-Marketing Campaigns: Design, launch, and manage end-to-end joint marketing plans with prioritized partners to generate awareness, drive demand, and build a qualified sales pipeline.
  • Events & Activations: Execute joint webinars, digital campaigns, content syndication, and partner workshops. Drive partner activation and sponsorships for Cognite field events and Impact, our global AI and data industry flagship event.
  • Partner Communication: Manage partner communication channels (newsletters, portals, and Slack/Teams networks) to keep partners informed of product updates, marketing initiatives, and success stories.
  • PRM & MarTech Management: Utilize and optimize partner relationship management (PRM) platforms, asset management systems, and joint lead tracking tools to ensure seamless lead routing and attribution.
  • KPI & ROI Tracking: Track performance, analyze campaign data, and regularly report on KPIs and the ROI of partner marketing investments to internal leadership and partner stakeholders.
  • Budget Support: Help manage localized partner marketing budgets and market development funds (MDF) effectively, ensuring optimal resource allocation.

Requirements

  • Ecosystem Knowledge: Strong understanding of different industrial partner ecosystems (GSIs, regional SIs, ISVs, and OEMs) and how to effectively market to, through, and with them.
  • Execution Excellence: A proven track record of executing joint demand generation campaigns (digital, events, content) that resulted in measurable pipeline growth.

Nice to have

  • A solid understanding of the industrial sector (Energy, Process Manufacturing, Utilities, Pharma, etc.) and its unique digital transformation challenges is highly preferred.
  • Industry Familiarity: A solid understanding of the industrial sector (Energy, Process Manufacturing, Utilities, Pharma, etc.) and its unique digital transformation challenges is highly preferred.

Skills

  • Competitive compensation
  • 401(k) with employer matching
  • Competitive health, dental, vision & disability coverages for employees and all dependents
  • Unlimited PTO
  • Paid Parental Leave Program
  • Employee Referral Program
  • Opportunity to work with and learn from some of the best people on some of the most ambitious projects found anywhere, across industries
  • Paid mobile phone and WiFi
  • Impact 2025
  • A snapshot of our many perks and benefits as a Cogniter
  • Cognite's Industrial AI: Moonshot
  • Equal Opportunity

Compensation

  • Competitive compensation

Company info

  • We challenge assumptions.

Equal opportunity

  • Cognite is committed to creating a diverse and inclusive environment at work and is proud to be an equal opportunity employer.
  • All qualified applicants will receive the same level of consideration for employment.
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