Tripadvisor

Tripadvisor

CRM Manager

Needham, MA · Mid

Sponsorship not specified$120k-$140kDetected 44 days ago
Machine LearningProject ManagementEmail MarketingCRMCommunicationCollaboration

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odds of building a lasting career here

54Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds (Level III)83
Fits your clock70

Sponsors, but it's cap-subject — you still face the weighted lottery (~45% per draw at Level III). Good if you win; have a cap-exempt backup on your list.

Lottery odds assume a STEM candidate.

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Employer immigration record

from this employer's Department of Labor filings

Green-card filing pattern in this occupation

Context, not a finding about this posting: of this employer's 4 green-card filings in this occupation, 100% were for a worker who already held the job.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • About Tripadvisor: The Tripadvisor Group connects people to experiences worth sharing, and aims to be the world's most trusted source for travel and experiences.
  • The subsidiaries of Tripadvisor, Inc. (Nasdaq: TRIP), include a portfolio of travel brands and businesses, including Tripadvisor, Viator, and TheFork.
  • We're seeking a strategic and data-driven CRM Manager to join our team and spearhead the development and execution of comprehensive, full-funnel CRM marketing initiatives.

Responsibilities

  • Leverage customer data, behavioral insights, and predictive analytics to segment audiences and deliver personalized messaging and experiences tailored to individual user preferences, needs, and stage in the customer journey.
  • Meticulously analyze campaign performance and user behavior data to identify trends, optimize content and targeting strategies, and share actionable insights with cross-functional teams. Prepare and present regular performance reports to stakeholders.
  • Develop and refine customer journey maps to visualize and understand key touchpoints and interactions throughout the customer lifecycle. Identify opportunities for optimization and personalization at each stage.
  • Detail-oriented with strong project management and organizational skills. Ability to manage multiple projects simultaneously and meet deadlines.
  • We leverage our brands, technology, and capabilities to connect our global audience with partners through rich content, travel guidance, and two-sided marketplaces for experiences, accommodations, restaurants, and other travel categories.
  • You'll collaborate closely with product, marketing, and analytics teams to orchestrate impactful campaigns that effectively connect our members with new features, content, and offers, ultimately driving business growth and enhancing customer lifetime value.
  • Work-life balance is ingrained in our culture by design.
  • We exist to create value for our customer, the traveler.
  • We enable our suppliers and partners to unlock this value.
  • Their collective behaviors and insights are what drives us.

Skills

  • 3-5 years of demonstrated experience in CRM or lifecycle marketing, preferably with a digital product or subscription-based business.
  • Deep understanding of email marketing, push notifications, in-app messaging, and retargeting best practices.
  • Demonstrated ability to use AI tools to improve efficiency, quality, and decision-making in day-to-day work.
  • Proven ability to operate effectively with a global-first mindset
  • Excellent cross-functional collaboration and communication skills. Ability to work effectively with diverse teams and stakeholders.
  • Creative problem-solver with a passion for innovation and customer-centricity.
  • Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses
  • Generous referral scheme. Help us grow and be rewarded with generous awards for referring successful candidates.

Compensation

  • Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses
  • We match qualifying charitable donations annually.
  • Receive annual support for qualified programs.
  • The salary range for this role is $120,000 - $140,000 (USD) This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting.

Benefits

  • Flexible schedule.
  • Tuition assistance.
  • Lifestyle benefit.
  • An annual benefit to spend on yourself.
  • Use it on travel, wellness, or whatever suits you.
  • Health benefits.
  • We offer great coverage and competitive premiums.

Company info

  • We offer great coverage and competitive premiums. - Generous referral scheme.
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This listing is sourced directly from Tripadvisor's careers page and normalized into a canonical job model.