Basiccapital
Product Marketing Lead
New York Office
Sponsorship not specifiedDetected 173 days ago
Leadership
About the role
- We are doing it by giving people access to capital markets in a radically new way, and we are doing it with taste.
- In less than a year since launch, Basic Capital is already becoming a household brand.
- We have something interesting to say, and a truth to be (well) told.
Responsibilities
- Build a Brand People Actually Care About
- Create marketing that feels inevitable, modern, and unmistakably Basic Capital
- Launch and manage multi-channel campaigns across social, email, partnerships, and IRL
- Build creative that breaks through feeds and conversations
- Translate product truth into stories that drive adoption
- Create content that educates without being boring
Requirements
- Experience launching and managing marketing initiatives end-to-end
- Ability to run projects with speed, independence, and attention to detail
- Comfort working in a fast-moving environment
- Experience with brand campaigns, IRL activations, or unconventional marketing
- You are creative, sharp, and relentless.
- You know what good looks like.
- You can write, edit, ship, and iterate quickly.
- A strong creative point of view and the ability to execute it
- Comfort operating in ambiguity with high ownership
- The ability to balance brand and performance without losing the soul
Benefits
- Basic Capital is a fintech company disrupting America's $1T retirement industry by building the mortgage for retirement, unlocking market ownership, and making wealth accessible to every American.
- Our mission is to create products, platforms, and a credit marketplace that power a fundamentally new retirement system.
Company info
- Basic Capital is building a new wealth system for everyday Americans. We are doing it by giving people access to capital markets in a radically new way, and we are doing it with taste.
- We are hiring a Product Marketing Lead to help turn Basic Capital into a generational financial services brand. This is not "fintech marketing." This is storytelling, culture, and distribution, executed with speed and precision.
- We are hiring a Product Marketing Lead to help turn Basic Capital into a generational financial services brand.
- With unmatched creativity and freedom push well beyond what is expected from a financial services company.
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This listing is sourced directly from Basiccapital's careers page and normalized into a canonical job model.