Sallie Mae Bank

Sallie Mae Bank

Senior Manager, Web Analytics

Newark, DE · Senior

Sponsorship not specifiedDetected 4 days ago
SQLData ScienceStatisticsA/B TestingStakeholder ManagementMarketing AnalyticsGoogle AnalyticsForecastingProcess ImprovementResearchLeadershipCommunicationPublic Speaking

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odds of building a lasting career here

40Risky
Cap-exempt (no lottery)0
Sponsors this role90
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70

Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.

Lottery odds assume a STEM candidate.

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Employer immigration record

from this employer's Department of Labor filings

Files H-1B transfers

3 transfer filings in the last year, covering 3 workers. Median labor-condition decision: 7 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • When you join Sallie Mae, you become a champion for all students.
  • To help them plan their higher education, successfully finish, and prepare for life after school.
  • Students need guidance navigating this important time in their life.

Responsibilities

  • Creates, enhances, analyzes, and maintains reporting on website performance, digital customer journeys, conversion funnels, engagement metrics, and trends to support optimization efforts.
  • Develops dashboards and measurement frameworks to support strategic decision-making.
  • Manages forecasting processes and provides relevant insights to stakeholders.
  • Partners with stakeholders to identify key business questions and opportunities for analysis.
  • Collaborates with Marketing, Product, Technology, UX, and other business teams to drive data-informed decisions.
  • Partners on experimentation strategies and measurement plans for website enhancements and optimization initiatives.
  • Supports improvements in data quality, governance, and measurement accuracy.
  • Maintains expert-level knowledge of web analytics platforms, digital measurement trends, and industry best practices.
  • Continues developing technical, strategic, and leadership capabilities relevant to enterprise analytics.
  • They need a partner willing to evolve and not only meet but surpass their expectations.

Requirements

  • 5-7 years of progressive experience in web analytics, digital analytics, marketing analytics, or a related quantitative field (5+ years if holding a Master's Degree).
  • 5-7 years of hands-on experience using SQL and Adobe Analytics to extract, transform, and analyze large datasets to generate strategic insights and performance reporting (5+ years if holding a Master's Degree).
  • All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

Skills

  • Bachelor's Degree in Business, Finance, Economics, Statistics, Data Science, Computer Science, Marketing, Engineering, or a related field.
  • Experience with enterprise web analytics tools such as Google Analytics, Heap, Contentsquare, or similar platforms.
  • Experience measuring website performance, customer journeys, conversion funnels, digital engagement, and online customer behavior.
  • Strong stakeholder management and communication skills, with the ability to present findings and recommendations to senior leaders.
  • Confidently and effectively handles multiple projects simultaneously and under tight deadlines.
  • High attention to detail with the ability to identify discrepancies in data, reporting, and forecasting activities.
  • Demonstrated ability to translate complex data into actionable business recommendations
  • Competitive base salaries
  • Bonus incentives
  • Generous PTO, Floating Holidays and 12 Federal Holidays observed

Compensation

  • The Americans with Disabilities Act of 1990 (ADA) prohibits discrimination by employers, in compensation and employment opportunities, against qualified individuals with disabilities who, with or without reasonable accommodation, can perfor

Benefits

  • They need someone who acknowledges that their education path is unique.
  • You'll get opportunities to further your education and career, support for you and your family (including your pets!), paid time off to volunteer for the things that matter to you, and more.
  • For us, that means putting relationships first, asking "why not?" when tackling challenges, and continuously learning new skills.
  • For students, for future generations, for the future of education.

Equal opportunity

  • To request an accommodation please call (855) 756-2007 and choose option 9.
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This listing is sourced directly from Sallie Mae Bank's careers page and normalized into a canonical job model.