SentiLink

SentiLink

Head of Marketing (B2B)

United States · Senior

No sponsorship$260k-$275kDetected 30 days ago
Full-Stack DevelopmentData ScienceSEOHubSpotSalesforceMarketoSalesPerformance ManagementLeadershipCollaborationMentoring

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odds of building a lasting career here

59Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70

Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.

Lottery odds assume a STEM candidate.

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About the role

  • SentiLink https://www.sentilink.com/ helps institutions and protects customers by accurately resolving identities and flagging fraud risk. Each day, we verify more than 3 million identities, flagging 150k+ fraud attempts in the process. The problems we work on are challenging, and solving them takes deep domain expertise, rigorous analysis, and a
  • At SentiLink, you'll work alongside smart, highly collaborative colleagues who respect each other's time and judgment, take ownership, and follow through on their commitments. Together, we do truly meaningful work protecting the identities of innocent consumers and flagging the fraudsters attempting to exploit them.

Responsibilities

  • Build and lead a cohesive, high-performing marketing organization by assessing the team, putting the right people in the right seats, clarifying ownership, coaching talent, and creating accountability for outcomes.
  • Own SentiLink's B2B marketing strategy and execution, with accountability for meaningful qualified pipeline, conversion, revenue, and ARR growth. Define an efficient pipeline-generation philosophy
  • Develop and execute an integrated campaign calendar, prioritizing the campaigns and products with the greatest revenue potential.
  • Partner with Sales to create strategic account growth programs for large, complex enterprise organizations.
  • Own SentiLink's brand and digital growth engine, including website strategy, conversion-focused content experiences, SEO, and AEO.
  • Build on SentiLink's strength in events, webinars, executive programs, and field marketing while creating clear ownership, cohesive execution, and a direct connection to pipeline and revenue outcomes.
  • Build measurement and reporting around pipeline, conversion, revenue, and ARR. Partner with Product Marketing, Product, Data Science, Revenue Operations, and executive leadership to turn market insight into compelling campaigns and customer narratives.
  • Own SentiLink's B2B marketing strategy and execution, with accountability for meaningful qualified pipeline, conversion, revenue, and ARR growth.

Requirements

  • Experience running integrated B2B campaigns and multi-touch nurture programs across multiple channels.
  • Experience partnering closely with enterprise Sales and executive stakeholders
  • experience with Salesforce, HubSpot, Marketo, or similar platforms
  • Candidates must be legally authorized to work in the United States and must live in the United States
  • Domain experience in fraud, identity, fintech, or financial services is not required.

Nice to have

  • Each day, we verify more than 3 million identities, flagging 150k+ fraud attempts in the process.
  • The problems we work on are challenging, and solving them takes deep domain expertise, rigorous analysis, and a willingness to dig into the details.
  • At SentiLink, you'll work alongside smart, highly collaborative colleagues who respect each other's time and judgment, take ownership, and follow through on their commitments.
  • Together, we do truly meaningful work protecting the identities of innocent consumers and flagging the fraudsters attempting to exploit them.
  • We're well capitalized and growing quickly.
  • We already serve 13 of the top 15 U.S. banks, we're expanding into new markets, and we're backed by Craft Ventures, Andreessen Horowitz, NYCA, and Max Levchin.
  • We want SentiLink to be the best place you've ever worked.
  • We have offices in Austin, San Francisco, New York City, Seattle (Bellevue), Los Angeles, and Chicago in the U.S., and in Gurugram (Delhi) and Bengaluru in India.

Compensation

  • $260,000-$275,000 base salary + bonus, equity, and benefits
  • Compensation will be determined based on experience, skills, qualifications, and level.

Benefits

  • Employer paid group health insurance for you and your dependents
  • Flexible paid time off
  • Home office stipend, and more!
  • Set the marketing strategy and operating rhythm, making clear decisions about priorities, team structure, and investment while creating a bias toward speed, learning, and iteration.

Company info

  • SentiLink https://www.sentilink.com/ helps institutions and protects customers by accurately resolving identities and flagging fraud risk.
  • Leadership is the most important part of this role.

Visa & Work Authorization

  • Candidates must be legally authorized to work in the United States and must live in the United States
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