DiligenceSquared
Marketing Lead
New York City · Mid · full-time
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About the role
- You'll work directly with the founders to shape how we show up in front of the private equity market and turn that visibility into pipeline.
- Our buyers are deal teams at leading PE funds.
- They don't respond to conventional B2B marketing.
Responsibilities
- Organic content: Own our content calendar and publishing across company and founder channels, including LinkedIn posts, articles, case studies, research pieces and newsletters.
- Paid marketing: Run and optimize paid campaigns across LinkedIn, search and other relevant channels, from developing creative and copy to targeting, testing and measuring performance.
- Partnerships: Build marketing partnerships with vendors and other organizations that reach our target buyers, including co-marketing, joint content, webinars, newsletters and events.
- Events: Own our events end to end, from hosted dinners, roundtables and conferences to sponsorships and VIP experiences, including concept, guest lists, invitations, execution and follow-up to turn attendance into pipeline.
- We deliver investment-grade market research and commercial due diligence, powered by AI agents and led by experienced consultants.
Requirements
- Excellent writing: You can take a complex idea and turn it into clear, concise content that feels credible to a sophisticated investment audience
- Strong editorial and brand judgment: You know what is worth publishing, what isn't, and how to make something sharp and engaging without making it feel over-marketed
- Commercial and analytical: You know what your programs cost, what they generated and where we should invest more or less
- Experience marketing or selling to private equity
- Experience at an investment firm, consulting firm, research business or other professional services organization
- You can take a complex idea and turn it into clear, concise content that feels credible to a sophisticated investment audience
- You know what is worth publishing, what isn't, and how to make something sharp and engaging without making it feel over-marketed
Compensation
- $110k-$150k
Benefits
- PR & speaking: Build the visibility of DiligenceSquared and its founders by securing podcasts, conference speaking opportunities, panels and relevant media coverage.
Company info
- Website & search: Own our website content, structure, case studies and landing pages, and improve how we are discovered through traditional search and AI assistants.
- We're looking for our first marketing hire to build and own marketing at DiligenceSquared.
This listing is sourced directly from DiligenceSquared's careers page and normalized into a canonical job model.