Klick
Senior Director, Media Planning & Strategy
Philadelphia, Pennsylvania, United States · Director
Sponsorship not specifiedDetected 22 days ago
AccessibilityResearchCommunicationCollaborationMentoring
About the role
- About our Media Craft Our Media Craft ensures that Klick's work reaches the right audiences at the right moments.
- Their work connects strategy and creativity to real-world results.
- This role turns complex market, audience, and channel inputs into clear media recommendations that clients trust and teams can activate.
Responsibilities
- Set integrated HCP and patient media strategy across audience definition, channel architecture, investment approach, measurement design, and client recommendations.
- Lead new business and pitch strategy by shaping market landscape framing, audience strategy, media ecosystem recommendations, and agency positioning.
- Experience developing omnichannel HCP and patient media strategies across digital, social, search, programmatic, endemic, point of care, video, TV, audio, and emerging media.
- Experience leading media planners, including coaching, prioritization, quality control, performance feedback, and senior client presentation support.
- We're also committed to developing an inclusive, barrier-free recruitment process and work environment.
- This craft combines audience insight, data, and technology to drive measurable impact.
- Media teams continuously test, learn, and optimize to improve performance.
Requirements
- Should you require any accommodation, please contact us at careers@klick.com and we will work with you to meet your accessibility needs and ensure you have a positive experience.
Benefits
- The Senior Director, Media Strategy & Planning leads integrated HCP and patient media strategy for a high-profile healthcare portfolio.
- The role partners across media planning, analytics, research, creative, medical, account, Klick Applied Sciences, and Klick Labs to improve strategy, measurement, and business outcomes.
- 8+ years of media strategy and planning experience, including recent pharmaceutical, biotech, life sciences, or regulated healthcare communications work.
- Strong understanding of healthcare audience privacy, sensitive health data considerations, and appropriate handling of patient and HCP-level data.
- Experience working through MLR, legal, regulatory, and compliance review processes for healthcare media programs.
- Knowledge of healthcare media measurement partners, audience platforms, or data providers such as Crossix, IQVIA, Symphony Health, Swoop, DeepIntent, or PulsePoint.
Company info
- Comfort and enthusiasm for using AI as a regular part of how work gets done.
- Founded in 1997, we have offices in New York, Philadelphia, Saratoga Springs, Toronto, London, São Paulo, and Singapore.
This listing is sourced directly from Klick's careers page and normalized into a canonical job model.