Darkroom

Associate Director, Programmatic

New York · Director · Full-time

Sponsorship not specifiedDetected 6 days ago

SEMGrowth MarketingPerformance MarketingSignal ProcessingCommunication

About the role

This is a foundational hire, not a standard channel-management role.
Today, Darkroom is strongest across Meta and Google.
Programmatic is the primary focus of this role, but it's not a full-time channel on every account at every point in time.

This fusion enables our teams to deliver outsized returns by enhancing creative output, operational efficiency, and revenue generation across every stage of the customer journey.
What began as a boutique design studio has evolved into one of the fastest-growing private companies in America and among the most effective performance media agencies of the 2020s.
You're comfortable moving between deep specialization and hands-on execution. Building a new function some weeks, running paid social campaigns across a broad channel mix the next, without treating either as beneath you.
no Amazon DSP experience, no meaningful CTV or OLV experience, execution-only backgrounds with no strategic or client-facing ability, an inability to explain programmatic measurement beyond platform-reported metrics, or no interest in building a function from the ground up.

6-8+ years of programmatic media experience, preferably in a fast-paced agency or high-growth brand environment.
Deep experience with Amazon DSP is required.
Experience with Retail Media Networks and audience-led media environments.
Strong understanding of programmatic buying models, inventory quality, audience strategy, frequency management, supply paths, brand safety, and measurement limitations.
Experience working with streaming video, display, high-impact, contextual, publisher-direct, and DSP-based media.
Experience partnering with analytics or measurement teams on incrementality testing, lift studies, clean rooms, exposure logs, or MMM inputs.
You can explain complex programmatic concepts in plain English and make a clear recommendation.

Experience with MMM, MTA, and strong measurement points of view.
Ability to not only execute incrementality tests, but to interpret data outputs, translate next steps into media strategy, and get client buy-in.
Experience managing programmatic and paid social together on the same account, with a point of view on how the two channels should work together in a full-funnel strategy.
Hands-on experience across the full Paid Social set (Meta, TikTok, Reddit, and Pinterest), rather than just one or two platforms.
You're fluent in Amazon DSP, CTV, OLV, and programmatic media, and can explain why programmatic matters beyond reach and impressions.
You know how to pressure-test whether a channel is actually creating incremental impact.
You want to help Darkroom expand beyond Meta and Google into a more sophisticated full-funnel media practice.
You're comfortable moving between deep specialization and hands-on execution.

Company-sponsored medical, dental, and vision coverage.
Darkroom offers a robust 401(k) program with company match and profit-sharing opportunities to help you save and grow as the company grows.
Flexible parental leave to support new parents during this important transition.

Many roles are fully remote.
Employees based in or near our New York or Lisbon HQs are expected to work hybrid with weekly in-office time.
Hub locations include Brazil and Spain.
Founded in 2017, we set out to redefine what a modern agency could be, by replacing the inertia of legacy advertising behemoths with a model built for speed, intelligence, and measurable impact.
We are looking for A players who want to build something great.
Rebooting is part of the work.

Darkroom is an equal opportunity workplace. We are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
We are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status.
We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status

This listing is sourced directly from Darkroom's careers page and normalized into a canonical job model.