Blue Owl Capital
Private Wealth, Marketing Analytics - Senior Associate
New York City, NY, USA · Senior
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odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~45% per draw at Level III). Good if you win; have a cap-exempt backup on your list.
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the lottery is wage-weighted — each level is one more entry
This range already reaches Level IV — the maximum four lottery entries.
DOL prevailing wage, 2026-27 wage year · Market Research Analysts and Marketing Specialists (13-1161) · New York-Newark-Jersey City, NY-NJ. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
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About the role
- The Senior Associate will specialize in thoughtful and actionable data visualization, ensuring metrics are consistently defined and measured, and synthesizing results into key findings that inform marketing and distribution decisions.
Responsibilities
- Lead the analytics partnership with Private Wealth Marketing, translating campaign, paid media, and digital engagement data into clear performance KPIs, executive-ready reports or dashboards, and insights that inform investment decisions and maximize marketing effectiveness.
- Own and champion Tableau as the core marketing analytics platform, delivering clear, intuitive and consistent reporting on campaign performance, digital engagements, and ROI.
- Partner with Global Client Marketing to develop and maintain KPIs and ROI frameworks that measure the impact of marketing investments on fundraising and business results.
- Analyze marketing data points across channels including web, email, events, content, and paid media, with a focus on engagement, lead progression, and downstream impact.
Requirements
- 5+ years of experience in marketing, growth analytics, or business intelligence, ideally within alternative investments or asset management, supporting fundraising, distribution, or client engagement initiatives.
- Proven experience working with CRM and marketing platforms and reconciling data across systems to produce consistent and actionable reports and dashboards
- Strong experience with Tableau or similar data visualization tool
- Proficiency in SQL
- demonstrated ability to extract meaningful insight from raw data
- Experience working with modern data warehouses (e.g., Snowflake)
- ability to create actionable and compelling data visualizations
- The base annual salary range for this New York City-based position will be $135,000 to $160,000. Actual salary offered will be based on the candidate's skill, experience, and qualification for the role. Employees may be eligible for a discretionary bonus, based on factors such as individual and team performance.
- Blue Owl is proud to be an Equal Opportunity Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.
Nice to have
- Bachelor's degree in marketing, finance, or data and analytics related fields preferred
- Experience with HubSpot, Salesforce, or other CRM systems preferred
Compensation
- The base annual salary range for this New York City-based position will be $135,000 to $160,000.
This listing is sourced directly from Blue Owl Capital's careers page and normalized into a canonical job model.