Motive
Market Manager - Retail Direct Engagement Program (Tampa, FL)
Tampa, FL
Sponsorship not specifiedDetected 13 days ago
Inventory ManagementLeadershipCommunicationProblem SolvingMentoring
About the role
- We are seeking a highly motivated Market Manager to serve as the market point of contact for a multi-week retail engagement program in a highly regulated industry (tobacco/nicotine).
- The Market Manager will oversee all in-market execution, ensuring store readiness, inventory management, and accurate field audits and recaps.
Responsibilities
- Program Leadership: Manage and motivate a team of field specialists across a multi-week engagement program, ensuring they are trained, supported, and consistently adhering to the retail engagement schedule and meeting performance standards
- Operational Excellence: Maintain accurate inventory of program materials and assets, ensuring timely distribution, tracking, and accountability.
- Retail Engagement: Build and maintain strong relationships with retail partners through weekly in-person visits and regular communications focused on activation scheduling, inventory planning, consumer engagement, program feedback, and sales metrics.
- Reporting & Insights: Deliver timely feedback and actionable insights to internal teams, identifying opportunities to improve execution, consumer engagement, and retailer satisfaction.
- Manage and motivate a team of field specialists across a multi-week engagement program, ensuring they are trained, supported, and consistently adhering to the retail engagement schedule and meeting performance standards
- Maintain accurate inventory of program materials and assets, ensuring timely distribution, tracking, and accountability.
- Build and maintain strong relationships with retail partners through weekly in-person visits and regular communications focused on activation scheduling, inventory planning, consumer engagement, program feedback, and sales metrics.
- This role requires equal parts people leadership, operational oversight, and on-the-ground presence to deliver results at the highest standard.
- The Market Manager is also responsible for elevating concerns, monitoring competitive activity, and sharing best practices to drive continuous program optimization.
Requirements
- candidate will combine operational precision with the ability to connect authentically with various audiences and stakeholders -all while maintaining strict compliance in a regulated industry.
- 5-7 years of experience in field marketing, brand activation, retail engagement, or related roles.
- Strong understanding of compliance in regulated industries and ability to enforce guidelines with consistency.
- Energetic, engaging, and approachable personality with the ability to connect with consumers and retailers.
- Ability to confidently learn and communicate complex product information.
- In-market travel required up to a 40-mile radius.
- Must be 25+ and hold a valid driver's license with reliable transportation.
- Demonstrated experience managing teams in fast-paced, consumer-facing environments.
- Highly detail-oriented with exceptional organizational, problem-solving, and reporting skills.
- Flexible schedule, including evenings and weekends as program requires.
- What We're Looking For
- We want a hands-on leader who can coach and inspire teams, ensure flawless program execution, and bring an engaging, professional presence to every interaction. The right
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