Measured
Director, Marketing Science
Austin, Texas, United States · Director
Sponsorship not specifiedDetected 12 days ago
PythonSQLAWSGCPCloud PlatformsSparkData AnalysisData ScienceData VisualizationStatisticsA/B TestingSEOSEMGoogle AdsMarketing AnalyticsCRMBudgetingCustomer SuccessLeadershipCommunication
About the role
- Measured is the pioneer of incrementality-based media measurement.
- We are seeking an experienced and strategic leader to scale our Geo Experimentation and Marketing Mix Modeling (MMM) functions.
- You'll work closely with Customer Success, providing diagnostic clarity and tactical recommendations that close the loop between data science and business outcomes.
Responsibilities
- Measurement Strategy & Execution Lead the end-to-end design, execution, and interpretation of geo tests and MMM projects Improve frameworks to account for evolving marketing realities: cross-border, CRM-driven, short-flight, and campaign overlap complexities Own statistical modeling architecture and ensure scientific rigor Post-Test Analytics & Storytelling Conduct deep-dive analysis on test results and model outputs Isolate media drivers, identify patterns (e.g., PMax vs ASC differences), and provide "why behind the what" Deliver customer-facing narratives with clear business implications Customer Success Partnership Support CS in interpreting test/model results and crafting recommendations Join key client calls, QBRs, and renewal discussions as the expert voice of measurement Help CS anticipate challenges and align on optimization actions Data & Analytics Execution Use Python, SQL, and statistical methods to process and analyze large-scale marketing datasets Build dashboards and reports to track campaign and channel-level performance Perform A/B testing, incrementality validation, and lift modeling Develop processes to help teams monitor, document, and report on ROI from campaign changes Tooling & Enablement Partner with Product to integrate insights into customer-facing tools (e.g., Media Plan Optimizer) Evolve dashboards and test summaries for usability and clarity Team Leadership Recruit, mentor, and manage a team of analysts and data scientists Champion a culture of intellectual rigor, commercial thinking, and outcome orientation
Requirements
- Experience with cloud platforms (e.g., AWS, GCP) Familiarity with SEO/SEM principles and digital marketing levers Exposure to big data tools (Spark, Hive, etc.)
Skills
- About Measured Measured is the pioneer and leader of incrementality-based media measurement and optimization.
Benefits
- 100% Remote Competitive Total Rewards and flexible paid time off Opportunities to give back through Measured for Good Engaged, diverse, and curious culture Award-winning technology powered by an agile, collaborative team
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