Freshworks

Freshworks

AI Product Marketing Manager

San Mateo, , United States

Sponsorship not specified$161k-$200kDetected 15 hours ago
Machine LearningAgentic AIProduct ManagementSalesCustomer SuccessResearchCommunicationPublic Speaking

About the role

  • Organizations everywhere struggle under the crushing costs and complexities of "solutions" that promise to simplify their lives.
  • Software is a choice that can make or break a business.
  • Business software has become a blocker instead of ways to get work done.

Responsibilities

  • Own product marketing for AI capabilities within the Freshservice platform, including positioning, messaging, and launches.
  • For assigned AI product areas, partner with Product Management throughout the product lifecycle to influence roadmap, define customer value, and prepare launches.
  • Drive content and external-facing assets that communicate Freshworks' point of view on AI and the uniqueness of our approach.
  • Develop differentiated messaging that clearly communicates the business value of AI features for IT administrators, IT leaders, and enterprise buyers.
  • Lead cross-functional launch planning with Product, Marketing, Sales, Customer Success, Enablement, and PR.
  • Create sales enablement content including presentations, battlecards, FAQs, demos, and competitive messaging.
  • Develop customer-facing assets including web, content, blogs, videos, webinars, and launch campaigns.
  • Partner with Demand Generation and Lifecycle Marketing to drive AI feature awareness, adoption, and customer engagement.
  • To create a better experience for their customers and employees.
  • Create better or worse experiences.

Compensation

  • The annual base salary range for this position is $161,000 - $200,000.

Benefits

  • With a fresh vision for how the world works.

Company info

  • At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities.

Equal opportunity

  • We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business.

This listing is sourced directly from Freshworks's careers page and normalized into a canonical job model.