Addepar
Manager, Marketing Operations
New York, NY; Remote, USA
No sponsorship$102k-$160kDetected 34 days ago
Full-Stack DevelopmentDatabricksData EngineeringCybersecurityAgileSalesforceMarketoPerformance MarketingLeadershipCommunicationMentoring
About the role
- We are seeking a Marketing Operations Manager who operates at the intersection of strategy, data engineering, and automation.
- You aren't just managing tools; you are architecting a scalable engine that powers our growth.
- Addepar takes a market-based approach to pay.
Responsibilities
- Engineer the Marketing Infrastructure: Lead the people, processes, and technical architecture of our marketing stack. You will act as the "Technical Product Owner" for our tools, ensuring high-integrity data flow between systems
- Architect Complex Automations: Move beyond basic workflows to drive the implementation of sophisticated, AI-enhanced automation strategies. You'll align tech and people to increase productivity and support Addepar's rapid scaling
- Data & AI Strategy: Manage the marketing data in our database infrastructure (Databricks) to build custom tables, deep-dive dashboards, and predictive AI workflows. You will turn raw data into a strategic roadmap for the executive team
- Full-Lifecycle Calibration: Own and continuously optimize the technical lead lifecycle - from enrichment and privacy governance to complex scoring models, automated routing, and conversion rate optimization
- Cross-Functional Technical Liaison: Partner with Performance Marketing, Product, and Sales Ops to build a unified view of the customer. You'll be the bridge that ensures our systems talk to each other as fluently as our people do
- Marketo Architect: 6+ years of deep Marketo expertise, with a focus on advanced Salesforce integrations and the architecture of complex, multi-stage lead lifecycle workflows
- Lifecycle Expert: Proven success in scaling and optimizing lead management processes-including lifecycle stages, predictive scoring, automated routing, and CRO-all backed by rigorous performance metrics
- Engineer the Marketing Infrastructure: Lead the people, processes, and technical architecture of our marketing stack.
- Move beyond basic workflows to drive the implementation of sophisticated, AI-enhanced automation strategies.
- You'll align tech and people to increase productivity and support Addepar's rapid scaling
Requirements
- Proven Experience: A minimum of 6 years of related experience with a Bachelor's degree (or equivalent), or 4+ years of experience paired with a Master's degree
- Data Systems & AI: 2+ years of hands-on experience managing marketing data within Databricks (or similar database infrastructures).
- Cross-Functional Catalyst: Experience leading high-impact projects that bridge multiple teams and systems, ensuring technical alignment and seamless execution across the organization
- High-Impact Communicator: Exceptional interpersonal skills with the ability to "translate" complex technical infrastructure into strategic narratives that influence senior leadership and key stakeholders
Skills
- You will act as the "Technical Product Owner" for our tools, ensuring high-integrity data flow between systems
- You will turn raw data into a strategic roadmap for the executive team
- Act as the guardian of our data, ensuring all tools and processes exceed Infosec policies and global communication standards
- 2+ years of hands-on experience managing marketing data within Databricks (or similar database infrastructures).
Compensation
- The range displayed on each job posting reflects the minimum and maximum target base salary for roles in Colorado, California, and New York.
- Roadmap & Sprint Leadership: Drive the MarkOps roadmap using agile methodologies. You'll lead sprint planning and participate in annual goal-setting, ensuring technical debt is managed while innovation thrives
Benefits
- The current range for this role is $102,000 - $160,000 (base salary) + bonus + equity + benefits.
- Additionally, these ranges reflect the base salary only, and do not include bonus, equity, or benefits.
Company info
- Addepar is a global data and AI platform empowering investment professionals to turn complex financial information into actionable intelligence. Addepar unifies portfolio, market and client data in a total portfolio view and delivers AI-powered insights within investment and client workflows. More than 1,400 firms in nearly 60 countries use Addepar to manage and advise on nearly $9 trillion in assets. Its open platform integrates with nearly 650 software, data and consulting partners to power end-to-end investment operations across firms of all sizes and complexity. Addepar supports clients worldwide with offices in New York City, Salt Lake City, London, Edinburgh, Pune, Dubai, Geneva, Singapore and São Paulo.
- The Role
- We are seeking a Marketing Operations Manager who operates at the intersection of strategy, data engineering, and automation. You aren't just managing tools
- you are architecting a scalable engine that powers our growth. This role is ideal for a hands-on leader who is passionate about building sophisticated reporting frameworks, deploying AI-driven workflows, and mentoring a high-performing analyst in a "fail-fast, learn-faster" high-growth culture.
- Addepar is a global data and AI platform empowering investment professionals to turn complex financial information into actionable intelligence.
- Its open platform integrates with nearly 650 software, data and consulting partners to power end-to-end investment operations across firms of all sizes and complexity.
- Addepar supports clients worldwide with offices in New York City, Salt Lake City, London, Edinburgh, Pune, Dubai, Geneva, Singapore and São Paulo.
Visa & Work Authorization
- Applicants must be legally authorized to work in the United States for any employer without requiring current or future visa sponsorship (for example, employment-based visas such as H-1B, F-1/OPT, or similar), and must be authorized to begi
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