unidosus

unidosus

Director, Social Media

Washington, DC · Director

Sponsorship not specified$113k-$125kDetected 25 days ago
Content CalendarsLeadershipCommunicationCollaboration

About the role

  • About UnidosUS UnidosUS is a nonprofit, nonpartisan organization that serves as the nation's largest Hispanic civil rights and advocacy organization.
  • Since 1968, we have built a stronger America by creating opportunities for Latinos and breaking down barriers to expand economic and social progress for all.
  • For more information on UnidosUS, visit www.unidosus.org or follow us on Facebook, Instagram, LinkedIn, X and Threads.

Responsibilities

  • Help develop and execute a comprehensive, multiplatform social media strategy that advances UnidosUS's mission, elevates its brand with national and local Hispanic and general-market audiences, supports policy, advocacy, program and fundraising goals.
  • UnidosUS seeks a Director, Social Media to help lead the strategy, voice, and growth of the organization's social media presence across all platforms.
  • The Director will help lead a team - of staff and contractors - responsible for daily content creation, platform management, social listening, rapid response, paid social influencer and creator partnerships.

Requirements

  • Additional in-office days may be required as needed.

Compensation

  • $112,900-$125,400
  • Essential Functions:
  • Strategy and Leadership
  • Help develop and execute a comprehensive, multiplatform social media strategy that advances UnidosUS's mission, elevates its brand with national and local Hispanic and general-market audiences, supports policy, advocacy, program and fundraising goals.
  • Lead, mentor, and manage the social media team: establishing clear workflows, expectations, and performance goals.
  • Serve as the organization's senior in-house expert on platform trends, algorithm changes, emerging channels (e.g., TikTok, Threads, Bluesky, WhatsApp), and digital culture, advising senior leadership on opportunities and risks.

Benefits

  • Oversee the social content calendar and the creation of original, platform-native content-short-form video, graphics, copy and live coverage-in collaboration with copywriters, designers and video producers.

This listing is sourced directly from unidosus's careers page and normalized into a canonical job model.