Reddit

Reddit

Senior Product Manager, Ads - Shopping Catalogs

Remote - United States · Senior · Contract

Sponsorship not specified$191k-$267kDetected 16 hours ago
Machine LearningData AnalysisLLMsProduct ManagementShopifyLeadership

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odds of building a lasting career here

61Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role90
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70

Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.

Lottery odds assume a STEM candidate.

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Employer immigration record

from this employer's Department of Labor filings

Green-card filing pattern in this occupation

Context, not a finding about this posting: of this employer's 11 green-card filings in this occupation, 91% were for a worker who already held the job.

Green-card intent detected

Reddit, Inc. obtained a prevailing wage determination for Software Developers in San Francisco, CALIFORNIA on 2026-06-11. No matching green-card filing appears in our data yet. The determination expires in 3 days (2026-09-08), and a green-card filing must follow before then or the employer starts over.

Files H-1B transfers

35 transfer filings in the last year, covering 35 workers. Median labor-condition decision: 7 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • The Product Catalog is the single source of truth for product data across paid and organic Shopping.
  • It powers paid and organic shopping products and the Product Knowledge Graph (PKG).
  • This role sits at the intersection of advertiser tooling, product & content understanding and user experiences.

Responsibilities

  • Drive LLM-based catalog enrichment (fill missing attributes, improve descriptions, derive gender/age/category), catalog-driven ad overlays ("Popular with Redditors", "Top Pick", price/promo), and Catalog Insights that show advertisers how their products perform organically and paid on Reddit.
  • Build the Universal Catalog and Applied PKG. Collaborate with content understanding teams to connect ad catalogs to the Product Knowledge Graph and organic product mentions on Reddit.
  • We're hiring a Product Manager to own Catalogs and Applied PKG end-to-end.
  • Family planning support

Requirements

  • At least 3 years in AdTech, retail media, marketplaces, or shopping/e-commerce platforms.
  • Commerce / Product Understanding: Experience with product knowledge graphs, product entity resolution, or product taxonomies at scale.
  • Commerce / Product Understanding: Experience with product knowledge graphs, product entity resolution, or product taxonomies at scale. An understanding of how digital shopping works across either organic or paid products.
  • AI fluency. Comfortable with creating scalable agentic workflows, using AI for data analysis, task automation and more. Evidence of building AI products - either at work or as hobby.
  • 0-1 instincts paired with execution rigor. You can scope an MVP, ship it, and then operate it. You've done both - built net-new and improved a running production system.
  • Cross-functional leadership. You've delivered initiatives that span 3+ engineering teams plus PMM, Sales, and Ops. You communicate effectively with executives and earn trust with senior engineers.
  • Bias to action. Comfortable making decisions with imperfect information, making reasonable risk/reward tradeoffs, and recovering fast when wrong.

Nice to have

  • You've shipped ML-powered products in ads, content personalization, retrieval, ranking, or content understanding.
  • You can reason about retrieval, candidate selection, ranking signals, and the tradeoffs between LLM-derived features and traditional features.
  • You don't need to write the model
  • Experience with LLM-driven content understanding or feature engineering.
  • Experience shipping for SMB-via-platform channels (Shopify, WooCommerce, BigCommerce).
  • Generous 401k matching
  • Comfortable with creating scalable agentic workflows, using AI for data analysis, task automation and more.
  • 0-1 instincts paired with execution rigor.

Compensation

  • In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission.
  • To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state.
  • We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies.

Benefits

  • Competitive salary and equity options
  • Comprehensive health benefits (medical, dental, vision) & workplace perks (home office set up stipend etc)
  • Flexible vacation policy
  • Paid parental leave (4+ months)
  • Paid volunteer time off
  • In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission.
  • Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave.
  • Own the Catalogs & Applied PKG vision.

Company info

  • Shopping at Reddit is one of the company's biggest bets.
  • Shopping is core to Reddit's monetization strategy and Dynamic Product Ads (DPA) is one of our fastest-growing verticals.
  • The Shopping product org has end-to-end ownership of how advertisers and Redditors interact with products and purchasing decisions.
  • Our strategy is built on Reddit's unique strength - authentic, community-generated content.
  • The Opportunity:
  • The aspiration is to turn this asset into a platform that drives ROAS and powers product discovery across Reddit.
  • You will partner deeply with the Catalogs engineering team, the Ads Content Understanding (ACU) team, and the Shopping product team across performance, formats and more.

Equal opportunity

  • Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve.
  • If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.

Visa & Work Authorization

  • You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.

This listing is sourced directly from Reddit's careers page and normalized into a canonical job model.