Alloy
Demand Generation Manager - Mid-Market Banking
New York City · Mid
Sponsorship not specified$124k-$150kDetected 4 days ago
SpringProject ManagementHubSpotMarketoGrowth MarketingOutbound SalesLogisticsCommunicationCollaborationOrganizational Skills
About the role
- Alloy operates in a hybrid-work environment.
- We look to foster collaboration and community by having our local employees onsite three days a week.
Responsibilities
- Execute Campaigns Across the Mid-Market Partner Ecosystem
- Work closely with the Principal Partner Marketer to develop a campaign plan that is aligned to partner priorities, joint pipeline goals, and co-marketing commitments
- Market with: execute multi-channel campaigns with partners that highlight Alloy's integrated value proposition
- Market to: run demand programs targeting specific cohorts of partner clients and prospects
- Coordinate pre- and post-event logistics for partner conferences, co-hosted webinars, and field events - including outreach, follow-up campaigns, and lead handoff to Sales and Partner Managers
- Build Repeatable Demand Programs
- Design and execute segmented nurture programs based on persona, funnel stage, partner relationship, and engagement signals
- Monitor Performance & Optimize
- Monitor campaign performance from lead through to opportunity for mid-market programs
- Own performance of paid and digital channels (LinkedIn, Search, Reachdesk, and emerging programs) as part of integrated campaign strategy
Requirements
- 3-5 years of experience in B2B SaaS demand generation, campaign management, or growth marketing
- Some experience with AI tools and a willingness to incorporate them into your workflows to move faster and work smarter
Compensation
- 401k with 100% match up to 4% of annual employee compensation
Benefits
- Unlimited PTO and flexible work policy
- Employee stock options
- Medical, dental, vision plans with HSA (monthly employer contribution) and FSA options
- Eligible new parents receive 16 weeks of paid parental leave
- Home office stipend for new employees
- Annual Learning & Development annual stipend
- Well-being benefits include access to ClassPass, OneMedical, UrbanSitter, and Spring Health
Company info
- Be Bold, Go Fast, Collaborate, and Celebrate Our Differences, we are creating a workplace where you can grow, thrive, and belong.
- See how we've been continuously recognized and named one of Inc.Magazine's Best Workplaces, Forbes America's Best Startup Employers, Best Fintech to Work for by American Banker, year after year.
- Check out our investors and read more about us here.
- employees are expected to work Tuesdays through Thursdays from our HQ in Union Square, Manhattan.
- Tasty lunches catered from a variety of local restaurants and frequent employee-organized cultural events contribute to our positive office energy.
- On Monday/Friday most employees Zoom into work from home while some take advantage of the quieter office.
- How to apply
- Apply right here!
- You've found the application!
- Alloy is proud to be an equal-opportunity workplace and employer.
- We're committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.
- We are committed to an inclusive interview experience and provide reasonable accommodations to applicants with visible and invisible disabilities.
- We encourage applicants to share needed accommodations with their recruiter.
Visa & Work Authorization
- r, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status
This listing is sourced directly from Alloy's careers page and normalized into a canonical job model.