Cloaked
Lead Brand Designer (Digital)
United States · Full-time
Sponsorship not specifiedDetected 31 days ago
FigmaCommunicationPublic Speaking
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odds of building a lasting career here
37Risky
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70
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About the role
- It combines Cloaked's privacy technology with dedicated, personalized guidance to help clients and their families reduce personal data exposure and use protective tools with confidence.
- You'll shape how this offering looks, feels, and tells its story within the established Cloaked brand.
- This is a hands-on creative ownership role.
Responsibilities
- Now we're building the AI-native future of privacy:
- autonomous agents that monitor, manage, and defend your digital footprint for you.
- From marketing campaigns and animation to product walkthroughs and concierge-guided experiences, your work will make complex technology clear and build trust with an audience that expects care and discretion.
- This is a hands-on creative ownership role. You'll set the design direction and personally take work from concept and storyboard through finished assets, working closely with the offering lead, marketing, product, and concierge partners.
- Develop and steward a coherent visual language across typography, color, imagery, layout, and motion. Make it feel premium and considered, with restraint over flash.
- Maintain practical guidelines, templates, and reusable assets that help the team carry the brand consistently.
- Design campaign, web, sales, and partner materials that introduce the offering and give prospective clients a clear next step.
- Design product-interface concepts and prototypes for onboarding and guided experiences, collaborating with product and engineering on clarity and implementation quality.
- Work with the offering lead to agree priorities, explain design decisions, and turn an open brief into polished work.
- Own production quality, organized editable files, and clear handoffs. Incorporate feedback from the people who use and deliver the experience.
Requirements
- Print production knowledge and the ability to prepare polished, usable deliverables.
Skills
- Strong hands-on animation and storytelling skills, from concept and pacing to finished motion.
Benefits
- For full-time US employees, we offer above market rate pay and equity based off of the market's best commercially available data.
- We offer flexible work arrangements and the ability to work remotely as needed.
- Cloaked provides a home office stipend in addition to a new company laptop (and other tech depending on the role).
- 🌴 Competitive PTO: PTO, floating holidays and sick days - and we push people to actually use them.
- We see time off as a preventative burnout measure, not a balance to hoard.
- 👶 Parental Leave: Paid leave for all new parents - birth, adoption, or foster placement - because the people building privacy deserve time with their families.
- medical, dental and vision with Cloaked covering the majority of employee premiums, company-paid basic life, and a 401(k) with company match.
- Monthly wellness & meals stipend:
Company info
- WHAT WE OFFER Cloaked is a well-funded Series B startup based out of NYC.
- Although we are a distributed team, the NYC team operates with a hybrid model.
- We're looking for a Lead Brand Designer to own brand and visual design for Digital Executive Protection, Cloaked's concierge-led offering for executives, high-net-worth individuals, and family offices.
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This listing is sourced directly from Cloaked's careers page and normalized into a canonical job model.