M Booth

M Booth

Vice President, Group Manager OR Senior Vice President - Earned Media

New York, NY · Exec

Sponsorship not specified$12k-$17kDetected 92 days ago
LLMsCadenceLeadershipCommunication

About the role

  • And we have a bold belief that our work can and should contribute to an equitable world.
  • Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation.
  • As we look to the future we believe Only the Bold will make a lasting impact and change.

Responsibilities

  • Lead media strategy in new business pitches, providing expert counsel on media relations strategies, and fostering innovative approaches to drive client and agency success.
  • Contribute creative thinking alongside Account, Insights and Creative account teams to generate moments within and outside of major news milestones. Vet and strengthen planning ideas to deliver earned results.
  • Partner with Account and Measurement leads and apply learnings to future plans.
  • Effectively manage Media staff utilization and flex opportunities.
  • Create agency training programs to develop junior talent into skilled media practitioners.
  • Be a core part of a team and culture that leads with kindness and humanity and knows how to have a little fun while we're at it.
  • Develop earned media strategies in a rapidly evolving digital landscape.

Requirements

  • You possess a deep and proven understanding of the integrated landscape of traditional and new media formats.
  • And you're looking for a high-visibility role where you have the opportunity to make a real impact for our clients and internal teams alike.
  • Moreover, you can identify the most compelling elements of a client's story and craft the strategic approach to getting that story out into the world.

Skills

  • Bachelor's Degree.
  • 12 -17+ years of related professional experience.
  • Deep experience leading media relations and driving coverage across portfolio clients with multiple brands.
  • Help set and align achievable and stretch media KPIs, including real-time pivots and course-corrections based on changing media landscape.
  • Provide proactive and reactive senior strategic media counsel to clients, including urgent media issues or response statements.
  • Comfortably move across consumer and corporate clients and teams to ask sharp questions and gather critical insights for storytelling

Compensation

  • $12k-$17k

Benefits

  • Serve as a highly-visible thought leader within the agency and to client partners alike; continually evolve the vision and POV for M Booth's earned media capability based on an ever-changing landscape.
  • Help the team build and strengthen media relationships that will benefit the agency and our clients - inclusive of those within the broadcast media space (particularly morning, daytime, and business)
  • In this role, you will do more than just secure top-tier press coverage

Company info

  • At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.
  • We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.
  • Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today's world BOLD moves everything we do.
  • Who You Are:
  • We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace.
  • From culture to creative, in today's world BOLD moves everything we do.
  • You're passionate about the power of communications to connect brands with culture.
  • You're an expert at crafting great stories and making them travel.
  • We are looking for a seasoned Vice President, Group manager OR a rising Senior Vice President to join our Media team.

This listing is sourced directly from M Booth's careers page and normalized into a canonical job model.