LendingClub

Sr Digital Marketing Analyst

San Francisco, CA · Senior

Sponsorship not specified$109k-$125kDetected 7 days ago

SQLBigQueryData VisualizationStatisticsSalesforceGoogle AnalyticsCRMExcelHRISCommunicationCollaborationProblem Solving

About the role

Happen Bank is looking for a Sr Digital Marketing Analyst to help drive the strategy and execution of our Web and Paid Digital channels. In this role, you'll combine analytical rigor with marketing expertise to optimize digital performance, guide investment decisions, and deliver insights that improve customer acquisition and engagement.
You'll partner closely with teams across Web, Paid Media, Email, Marketing Operations, Analytics, and Finance to translate data into actionable recommendations that support measurable business outcomes.
Happen Bank is looking for a Sr Digital Marketing Analyst to help drive the strategy and execution of our Web and Paid Digital channels.

Partner cross-functionally across Web, Paid Media, Email, Marketing Operations, Analytics, and Finance to drive execution of key Digital Marketing Channel strategies
Apply analytical and strategic thinking to optimize the effectiveness of Happen's website and Paid Digital channels
Build reports, dashboards, and data summaries that support clear, confident decision making
Oversee and implement channel experiments, then analyze results and turn them into actionable recommendations
Develop Web and Paid marketing forecasts across spend, efficiency, LTV, and other key metrics
Proactively identify opportunities for improvement, scope and prioritize projects, and lead execution of analytically-driven recommendations tied to business objectives
Partner with Finance to build CAC/LTV models that connect Paid and Digital investment to business outcomes

2+ years of experience in an analytical or digital marketing role
bachelor's degree or higher in Business or a quantitative field such as Analytics, Finance, Economics, Physical Sciences, Math, Statistics, or Engineering
Experience writing SQL queries to analyze large datasets
Experience with modern website, marketing, and data technology stacks such as Google Analytics, Google Tag Manager, Segment, Heap, or BigQuery
Experience using data visualization tools such as Tableau
Strong analytical thinking and business judgment with the ability to turn data into actionable insights

The target base salary range for this position is 109,000-125,000.
The base salary of the role will be determined by job-related knowledge, experience, education, skills, and location.
Base salary is just one part of Happen Bank's Total Rewards package.
You may also be eligible for long-term awards (equity) and an annual bonus (which is based on company performance, employee performance and eligible earnings).

You may also be eligible for long-term awards (equity) and an annual bonus (which is based on company performance, employee performance and eligible earnings).
or equivalent combination of education and experience
We will only share your interview, transcription, or summary with persons whose expertise or technology is necessary to process your application, evaluate your fitness for a position, and administer or support the tool.

We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process.
We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job

If you need assistance or an accommodation due to a disability, please contact us at interviewaccommodations@happen.com.
equal opportunity employer and dedicated to diversity, equity, and inclusion in the workplace.

You will have the opportunity to opt out of recording, transcription, and summarization prior to any scheduled interviews.
We will not discriminate against you if you choose to opt out.

This listing is sourced directly from LendingClub's careers page and normalized into a canonical job model.