Foundry

Foundry

Head of Go-to-Market

Boston, MA · Senior

Sponsorship not specifiedDetected 72 days ago
AccessibilityContent MarketingSalesforceCRMSalesPipeline ManagementCustomer SuccessResearchLeadershipCommunicationCollaborationMentoringMicrosoft OfficeMicrosoft Teams

About the role

  • The Head of Go-To-Market (GTM) is responsible for architecting and leading Foundry's client strategy, sales enablement, and GTM intelligence functions.

Responsibilities

  • Lead and develop a team of Client Strategists supporting complex and custom revenue opportunities.
  • Partner with Marketing on content development while owning GTM content strategy and curation.
  • Create clear taxonomy, governance, and accessibility standards for the GTM content library.
  • Design and implement onboarding programs for Sales and Customer Success.
  • Core Sales Excellence (prospecting, discovery, event engagement, relationship building, territory planning, account mapping, pipeline management)
  • Strategic Thinking: Ability to design and implement scalable GTM systems aligned with revenue objectives.
  • Leadership: Ability to inspire, develop, and hold teams accountable to high standards.
  • Change Management: Ability to drive adoption of new processes, tools, and behaviors.
  • Coaching & Development: Ability to develop talent and institutionalize best practices.

Requirements

  • Cross-Functional Influence: Ability to align diverse stakeholders across Sales, Marketing, Product, and CS.
  • Executive Communication: Ability to communicate complex concepts clearly and concisely at senior levels.
  • Analytical Rigor: Ability to interpret data and market signals to inform GTM strategy.
  • Define what stories, proof points, case studies, and materials are required to support the revenue cycle.

Nice to have

  • 8+ years of experience in B2B revenue organizations.
  • Significant experience in enterprise sales environments.
  • Experience leading cross-functional initiatives in growth-oriented or private equity-backed environments preferred.
  • Demonstrated impact on win rate improvement, sales ramp acceleration, and revenue effectiveness.
  • Experience working closely with Product and Marketing teams to align positioning and messaging.
  • Bachelor's Degree in Business, Marketing, Communications, or related field required.
  • MBA or advanced degree preferred, or equivalent executive-level experience

Skills

  • Proficiency with CRM systems (e.g., Salesforce or equivalent).
  • Experience with sales enablement platforms and content management systems.
  • Strong command of Microsoft Office Suite, presentation tools, and collaboration platforms (e.g., Microsoft Teams, Office 365).
  • Familiarity with AI tools for sales productivity and enablement.
  • Comfort analyzing dashboards and performance metrics.
  • Digital Marketing Trends
  • Research and Purchase Behavior Trends
  • Integrated Proposal Creation & Presentation
  • AI Enablement Tools and Selling Techniques
  • Establish measurable benchmarks for "what good looks like" across revenue roles.
  • Drive quarterly GTM reviews and improvement cycles.
  • Collaborate with executive leadership on strategic GTM initiatives.

Benefits

  • Develop structured learning tracks across:
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This listing is sourced directly from Foundry's careers page and normalized into a canonical job model.