Klaviyo
Sr. Product Manager, Growth (PLG)
Boston, MA · Senior
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About the role
- We're looking for a Senior Product Manager to help define and accelerate Klaviyo's product-led growth strategy, with a focus on creating seamless, high-converting customer experiences across the entire product lifecycle.
- This role sits at the intersection of product experience, growth, and monetization.
- This isn't just about optimizing conversion funnels or running experiments.
Responsibilities
- Visit klaviyo.com/careers to see how we empower creators to own their own destiny.
- You'll partner closely with engineering, design, analytics, marketing, finance, and go-to-market teams to identify growth opportunities, shape product strategy, and deliver measurable business impact.
- Own key product-led growth initiatives across the customer lifecycle, including signup, onboarding, activation, conversion, retention, and expansion, with a focus on improving customer experience and driving measurable business outcomes.
- Build a culture of experimentation by developing hypotheses, designing and evaluating experiments, and translating insights into product improvements that drive sustainable growth.
- Develop and execute a product roadmap that balances near-term growth opportunities with longer-term investments in scalable, customer-centric product experiences.
Requirements
- You have 3-5+ years of product management experience, ideally with a track record of driving product-led growth, activation, conversion, or monetization within a B2B SaaS or subscription-based business.
- You have a strong customer-first mindset and regularly leverage research, feedback, and product usage insights to understand customer needs and inform your roadmap.
Nice to have
- Experience owning PLG initiatives at a high-growth B2B SaaS company with both self-service and sales-assisted customer journeys.
- Experience with subscription monetization, pricing and packaging, billing, checkout, or self-service upgrade experiences.
- Familiarity with growth experimentation, funnel analytics, cohort analysis, and tools used to understand customer behavior and product performance.
- Background in martech, ecommerce, CRM, or other data-driven SaaS products.
- Experience leveraging AI-powered tools and emerging technologies to accelerate product development, experimentation, or customer value delivery.
- Why This Role Matters
- In this role, you'll directly influence some of the most important moments in the customer journey, from the first experience with Klaviyo to the decision to invest more deeply in the platform.
- Massachusetts Applicants:
Compensation
- Our salary range reflects the cost of labor across various U.S. geographic markets.
Company info
- Klaviyo's Growth, Billing & Monetization team is responsible for making it easier for businesses to discover, adopt, and grow with Klaviyo.
- We build the product experiences that connect customer value to sustainable business growth, spanning onboarding, activation, self-service purchasing, subscriptions, billing, and monetization.
- As Klaviyo continues to expand its platform and introduce new products and AI-powered capabilities, our team plays a critical role in helping customers realize value quickly, understand the full breadth of what Klaviyo offers, and seamlessly grow their investment over time.
- We believe the best growth strategies are built into the product itself.
- By combining customer empathy, thoughtful design, experimentation, and data-driven decision-making, we create intuitive experiences that drive adoption, conversion, retention, and long-term customer success.
- We're looking for someone who understands that sustainable growth comes from delivering meaningful customer value, removing friction, and building experiences that make it easy for customers to get started, see results, and grow.
- Accelerate time to value by building intuitive onboarding and activation experiences that help customers quickly understand Klaviyo's capabilities and achieve meaningful outcomes.
- At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day.
- You'll own key initiatives that help customers move from initial signup to activation, discover and adopt additional capabilities, and expand their relationship with Klaviyo through intuitive self-service experiences.
- Drive conversion and monetization through thoughtful in-product experiences that help customers understand available plans, evaluate additional capabilities, and seamlessly upgrade or expand their usage.
- Partner on pricing, packaging, and billing experiences to ensure customers can easily understand, purchase, and manage their subscriptions as their businesses grow.
- Collaborate across product and go-to-market teams to connect self-service and sales-assisted growth motions, creating consistent experiences for customers across different segments and stages of maturity.
This listing is sourced directly from Klaviyo's careers page and normalized into a canonical job model.