greenparkcontent

Influencer Marketing Manager (US)

New York, New York, United States

Sponsorship not specifiedDetected 20 days ago

AlgorithmsRESTInfluencer MarketingNegotiationCommunicationCollaborationOrganizational Skills

About the role

We're seeking an experienced and results-driven Influencer Marketing Manager to lead influencer strategy and campaign execution for an international jewellery company. This U.S.-based role will focus on building awareness, engagement, and interest in the brand's products across the U.S. market, while aligning with global objectives and market-specific priorities.
The role will be primarily dedicated to a project with an international jewellery company, working to build brand interest through influencer-led storytelling and strategic social activations. You'll be expected to quickly understand the brand's landscape, audience, and priorities - and translate that knowledge into actionable influencer and social strategies that reflect market nuances and deliver measurable impact.
We're seeking an experienced and results-driven Influencer Marketing Manager to lead influencer strategy and campaign execution for an international jewellery company.

Develop and execute influencer marketing strategies that drive brand awareness, engagement and sentiment across the U.S. market.
Identify, recruit, and manage macro and mid-tier influencers who are known for shaping trends and driving cultural conversations on social media.
Manage an Influencer Executive, providing guidance and support to ensure seamless campaign delivery, influencer communication, and reporting accuracy.
Work closely with the Social Media Lead to coordinate campaign strategies and deliver weekly and monthly performance reports to the client, highlighting key metrics, insights, and recommendations.
Collaborate with internal creative, strategy, and international teams to ensure alignment across influencer, paid, and organic social activities.
Proven success executing influencer campaigns in the U.S., with experience managing macro and mid-tier creators who drive trends and cultural engagement.

3-5+ years' experience in influencer marketing - preferably within the luxury, fashion, or lifestyle industries.
Familiarity with paid and organic influencer integration, including boosting creator content and aligning with paid media teams.
Experience managing influencer and creator relationships, from sourcing and negotiation to briefing, content review, and campaign execution.
Strong understanding of reporting metrics including Engagement Rate (ER%), Cost per Metric (CPM), Earned Media Value (EMV), and sentiment analysis (positive, neutral, negative).
Experience providing weekly and monthly reporting to clients or senior stakeholders, distilling data into clear insights and actionable recommendations.

This listing is sourced directly from greenparkcontent's careers page and normalized into a canonical job model.