TTI Floor Care

TTI Floor Care

Director of E-Commerce

Anderson, SC · Director

Sponsorship not specifiedDetected 21 days ago
A/B TestingSEOSEMGoogle AnalyticsPerformance MarketingExcelShopifyCommunicationCollaborationMicrosoft Office

About the role

  • Job Description: TTI Floor Care in Anderson, SC is looking for a Director of E-Commerce.
  • The Director, E-Commerce will be responsible for driving rapid expansion across the company's direct-to-consumer website and marketplace e-commerce businesses, including emerging social commerce platforms.
  • The role begins as an individual contributor with opportunity to scale scope and team responsibility as the business grows.

Responsibilities

  • Develop and execute growth strategies across TikTok marketplace and social commerce models, including testing, optimization, and scaling of winning approaches.
  • Partner on SEM, SEO, and PPC strategies to improve traffic acquisition efficiency and conversion outcomes.
  • Develop and manage testing roadmaps across landing pages, product detail pages, offers, and user journeys to improve funnel performance.
  • Partner with brand, media, content, product, and finance teams to align e-commerce initiatives with business goals and campaign plans.
  • This role owns performance across D2C and marketplace channels and translates data into actionable insights, optimization plans, and growth strategies.
  • This position partners closely with marketing, sales, product and finance teams to improve traffic, conversion, marketplace performance, and digital revenue outcomes.
  • Each of these premier brands has a rich history that we're building on every day here at TTI Floor Care, a subsidiary of Techtronic Industries Co., Ltd.
  • We're home to not only iconic brands but also the floor care industry's most talented individuals developing and marketing new products through inspiration, insight, and dedication to quality and innovation.

Requirements

  • Must be able to lift up to 30 pounds at times.
  • Communication Skills. ability to clearly present performance results, insights, strategies, and recommendations to technical and non-technical audiences.
  • Technical Skills - demonstrates expertise in e-commerce platforms, marketplace tools, web analytics, SEO/SEM/PPC, and digital performance measurement.
  • Business Knowledge. strong understanding of D2C business models, marketplace economics, and digital revenue drivers.
  • Analytical Skills. ability to translate complex performance data into actionable insights and prioritized growth actions.

Nice to have

  • 5+ years of experience in e-commerce, D2C, or digital commerce performance roles
  • Direct experience managing or optimizing Shopify or similar D2C platforms
  • Experience with e-commerce marketplaces and social commerce platforms, including TikTok Shop preferred
  • Working knowledge of GA4, SEO, SEM, and PPC performance marketing
  • Experience turning analytics and performance data into actionable growth strategies
  • Strong proficiency in Excel and PowerPoint
  • dashboard and visualization tools preferred
  • Experience with A/B testing and conversion optimization preferred

Skills

  • demonstrates expertise in e-commerce platforms, marketplace tools, web analytics, SEO/SEM/PPC, and digital performance measurement.

Benefits

  • We offer competitive wages and a comprehensive benefits package including tuition assistance, 401(k), medical/dental/vision coverage, vacation, and holidays.

Company info

  • We are one of the largest floor care businesses in North America, owning three of the most iconic names in the industry-Hoover®, Dirt Devil® and Oreck®.

This listing is sourced directly from TTI Floor Care's careers page and normalized into a canonical job model.