Consumer Reports

Consumer Reports

Manager, Integrated B2B Marketing

Yonkers, New York

Sponsorship not specifiedDetected 24 days ago
Project ManagementEmail MarketingSalesResearchLeadershipCommunicationCollaborationPublic Speaking

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odds of building a lasting career here

37Risky
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70

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Employer immigration record

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Files H-1B transfers

1 transfer filing in the last year, covering 1 worker. Median labor-condition decision: 8 days. An employer that already files transfers is one that can take over an existing H-1B.

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About the role

  • Consumer Reports B2B integrated marketing team is expanding how we bring our trusted expertise to businesses through data, insights, licensing, and strategic partnerships.
  • Reporting to the Director, Integrated B2B Marketing you'll be a key member of our growing B2B marketing organization.
  • You'll also contribute to broader integrated marketing efforts that elevate Consumer Reports through thought leadership, events, executive visibility, digital marketing, and compelling storytelling across multiple commercial business lines.

Responsibilities

  • As the primary marketing partner for Consumer Reports Data Intelligence (CRDI), you'll lead marketing initiatives that support the growth of our automotive data and intelligence business.
  • Develop integrated marketing plans that support business and revenue objectives.
  • Develop email campaigns, newsletters, and nurture programs.
  • Maintain and optimize website content and digital experiences.
  • Develop organic marketing initiatives that increase awareness and engagement.
  • Support paid marketing initiatives when appropriate.
  • This role helps build and execute integrated marketing programs that strengthen CR's position in the marketplace while supporting business growth across our B2B portfolio.
  • Build Consumer Reports' Integrated B2B Marketing Function
  • Partner with the Director, Integrated B2B Marketing to grow Consumer Reports' B2B marketing capabilities and strengthen our presence across multiple business lines.
  • Develop thought leadership content that showcases Consumer Reports' expertise.

Nice to have

  • You have the experience.
  • Five to ten years of experience in marketing, some B2B preferred.
  • You bring working knowledge of digital marketing including, analytics, marketing automation, and paid media.
  • You are an excellent communicator and take a collaborative approach to working across teams.
  • You have experience in the automotive industry.
  • You have experience marketing data, analytics, SaaS, research, or technology products.
  • You have supported executive thought leadership, customer events, webinars, or conferences.

Compensation

  • Contribute to annual marketing planning, campaign development, and strategic initiatives.

Benefits

  • We offer medical benefits that start on your first day as a CR employee that include behavioral health coverage, family planning and a generous 401K match.

Company info

  • Consumer Reports is an independent, nonprofit organization dedicated to a fair and just marketplace for all. CR is known for our rigorous testing and trusted ratings on thousands of products and services. We report extensively on consumer trends and challenges, and survey millions of people in the U.S. each year. We leverage our evidence-based approach to advocate for consumer rights, working with policymakers and companies to find solutions for safer products and fair practices.
  • Our mission starts with you. We offer medical benefits that start on your first day as a CR employee that include behavioral health coverage, family planning and a generous 401K match. Learn more about how CR advocates on behalf of our employees.
  • Consumer Reports is an independent, nonprofit organization dedicated to a fair and just marketplace for all.
  • CR is known for our rigorous testing and trusted ratings on thousands of products and services.
  • We report extensively on consumer trends and challenges, and survey millions of people in the U.S. each year.
  • We leverage our evidence-based approach to advocate for consumer rights, working with policymakers and companies to find solutions for safer products and fair practices.
  • Our mission starts with you.
  • Learn more about how CR advocates on behalf of our employees.
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This listing is sourced directly from Consumer Reports's careers page and normalized into a canonical job model.