Emeraldx

Marketing Manager, Modern Day Marine

Alpharetta, GA

Sponsorship not specifiedDetected 4 days ago

Data VisualizationA/B TestingProject ManagementSEOSEMHubSpotGoogle AnalyticsLeadershipCommunicationCollaboration

About the role

About Emerald Emerald's talented and experienced teams grow our customers' businesses 365 days a year with products that create connections, deliver content, and drive commerce. We produce over 140 annual events, create and deliver content through print and digital channels, and power commerce through our seamlessly integrated in-person and digital
platforms and channels. For more information, please visit http://www.emeraldx.com.

Develop and execute integrated marketing campaigns that support attendee acquisition, exhibitor retention and revenue goals.
Create messaging and campaigns across email, web, paid media, social, partnerships, PR and content marketing.
Manage campaign calendars and deliver projects on time and within budget.
Execute multi-channel demand generation campaigns and optimize through segmentation, A/B testing and conversion optimization.
Partner with Marketing Operations to maximize HubSpot, SEO and marketing automation capabilities.
Manage agency and partners to deliver paid search, paid social and digital advertising initiatives.
Develop initiatives that strengthen relationships with attendees, exhibitors, and industry partners.
Collaborate with Sales, Show Management, Marketing Operations, Registration, Operations, and external partners.
Success in this Role Deliver attendee registration and revenue goals.
Support exhibitor acquisition and retention objectives.

This range may ultimately vary based on a candidate's qualifications and may be higher where required by applicable law.

For more information, please visit http://www.emeraldx.com.
Present campaign results and recommendations to Marketing leadership while championing continuous improvement.

Leverage AI-powered marketing tools to improve productivity and campaign performance.
Monitor campaign performance using HubSpot, Google Analytics, Power BI, and other reporting tools.

Please note that this range reflects a reasonable estimate of the target compensation for this position.
Build annual marketing plans that balance event launches with year-round audience engagement.

About Emerald At Emerald, we strive to foster a diverse and inclusive community.
We actively recruit and champion candidates who bring new perspectives from varied professional backgrounds and experiences, and we are intentional about ensuring a positive hiring experience for everyone.

If you need accommodation in our application process or have questions about our posted salary range, please email our Talent Acquisition team at Careers@EmeraldX.com.
If you need accommodation in our

This listing is sourced directly from Emeraldx's careers page and normalized into a canonical job model.