Roboflow
Sales Development Leader
New York, NY
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About the role
- You'll inherit a foundation that's already working, but you'll have significant ownership over how the function evolves-from targeting and outbound strategy to enablement, tooling, talent, and team structure.
Responsibilities
- Lead from the front.
- Initially directly manage our SDR team and stay close to the work-review calls and outreach, coach account strategy and messaging, help reps prepare for important conversations, and provide frequent, specific feedback on prospecting, discovery, qualification, and execution.
- Own pipeline generation and funnel performance. Be accountable for SDR-sourced pipeline and the quality of the funnel behind it-from targeting and meetings through qualification, AE handoff, opportunity conversion, and ultimately revenue contribution.
- Develop creative, targeted approaches to prospecting rather than relying on volume alone.
- Build the SDR operating system. Own the playbooks, processes, tooling, dashboards, targeting strategy, enablement, ramp expectations, and operating rhythms that help SDRs perform consistently and allow the organization to scale.
- Use data to improve the funnel. Understand activity, meetings, qualified opportunities, pipeline, conversion, opportunity progression, and wins. Build the reporting needed to diagnose performance, identify bottlenecks, and continually improve the organization.
- Partner tightly with Sales. Build strong alignment between SDRs and Account Executives around target accounts, qualification, handoffs, feedback, opportunity progression, and pipeline needs.
- Partner with Marketing. Connect outbound efforts with campaigns, events, content, product launches, and inbound demand to maximize pipeline creation.
- Own the SDR talent lifecycle. Partner with Recruiting to hire exceptional SDRs, build a rigorous onboarding and ramp program, set clear performance expectations, manage performance, and create development paths into AE and other roles across Roboflow.
- Build technical and sales enablement.
Requirements
- Significant experience leading Sales Development or Business Development teams in B2B software.
- Experience scaling a Sales Development organization through meaningful growth.
- Strong analytical instincts and the ability to diagnose funnel performance using data.
- Experience partnering closely with Account Executives, Sales leadership, Marketing, and Revenue Operations.
- The ability to balance short-term pipeline targets with the long-term work required to build a scalable organization.
- Comfort operating in an environment where the playbook is still being written.
- The ability to become fluent in a technical product and translate complex concepts, customer examples, and use cases into simple, compelling language your team can use with prospects.
Benefits
- Own targeting and account coverage.
- Build and maintain a high-signal approach to account prioritization, coverage, and segmentation, ensuring the team is focused on the companies, buyers, and use cases most likely to become meaningful Roboflow customers.
- Partner across Roboflow to ensure SDRs can speak credibly about our platform, customer use cases, and computer vision.
- Determine how the SDR organization should evolve as Roboflow grows, including team structure, hiring plans, specialization, territories, account coverage, and management layers.
Company info
- Roboflow is on a mission to give software the sense of sight.
- Our platform makes it easier for developers and organizations to build, deploy, and manage computer vision applications. More than 1 million developers have used Roboflow, and our customers range from startups to some of the largest companies in the world.
- As computer vision moves from experimentation into production, we're building the go-to-market organization that will help companies discover where visual AI can transform their businesses and get those solutions into production.
- We're looking for a Sales Development Leader to lead and scale the team responsible for creating the next generation of Roboflow customers.
- Our platform makes it easier for developers and organizations to build, deploy, and manage computer vision applications.
- More than 1 million developers have used Roboflow, and our customers range from startups to some of the largest companies in the world.
- This role is based in New York City and will be a key leader in building our growing NYC go-to-market organization.
This listing is sourced directly from Roboflow's careers page and normalized into a canonical job model.