Highwire
Account Executive, Social & Influencer
New York, United States · Senior
Sponsorship not specifiedDetected 34 days ago
Influencer MarketingSalesAccount ManagementLead GenerationNegotiationCommunicationPublic SpeakingOrganizational Skills
About the role
- Highwire is seeking an Account Executive, Social & Influencer to join our growing digital team to help execute innovative social media and influencer marketing programs on behalf of some of the world's most recognized brands.
- This is a hands-on opportunity for someone passionate about digital culture, social media, influencer engagement, and emerging platforms.
- The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple workstreams across several client accounts.
Responsibilities
- Manage assigned portions of client programs and social media and influencer activation deliverables, ensuring projects are completed accurately, on time, and aligned with client objectives.
- Build strong working relationships with clients and teammates through consistent communication, responsiveness, and reliable execution.
- Support account teams in preparing client updates, presentations, meeting materials, and campaign recommendations.
- Assist in the development and execution of social media strategies designed to increase awareness, engagement, and business impact.
- Manage content calendars and publishing schedules across multiple social platforms.
- Support community management efforts through social listening, audience engagement, trend monitoring, and issue escalation when appropriate.
- Support influencer outreach, contracting and negotiation, content review & approval, and overall campaign coordinations.
- Monitor influencer content performance and contribute recommendations to optimize future programs.
- Build and maintain positive relationships with influencers, creator partners, agents and representatives.
- Support measurement efforts tied to client objectives, including awareness, engagement, website traffic, lead generation, and other key performance indicators.
Requirements
- 2-4 years of agency experience or equivalent experience in social media, influencer marketing, digital marketing, content development, or related fields.
- Strong understanding of major social media platforms, including LinkedIn, Instagram, TikTok, X, Facebook, Reddit, YouTube, and emerging channels.
- Ability to analyze performance data and translate findings into actionable recommendations.
- Proven ability to work collaboratively within cross-functional teams and contribute to a positive team culture.
Benefits
- Pursue ongoing learning and professional development to stay current with industry trends, platform innovations, and digital marketing best practices.
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This listing is sourced directly from Highwire's careers page and normalized into a canonical job model.