Horizonmedia
Temp Strategist, Business Solutions
New York, New York · Contract
Sponsorship not specifiedDetected 8 days ago
ExcelLogisticsLeadershipCommunicationProblem SolvingCritical ThinkingPublic SpeakingMicrosoft Office
About the role
- The Integrated Brand Strategist is also a key player in the activation of digital media, as all digital media is not only planned but executed through the integrated strategy function.
- They oversee delivery of campaign materials, such as media authorizations, insertion orders, schedule or insertion reports as well as creative elements to clients and internal teams.
- In part with team leadership, they participate in brainstorming sessions, status meetings and client plan presentations.
Responsibilities
- Manage the day-to-day media plan development, budgetary analysis, buy maintenance and implementation of campaigns, working closely with activation teams to ensure that media plans are executed smoothly.
- Employs Horizon's suite of planning, evaluation and buying tools (i.e. Nielsen, Comscore, eMarketer and Forrester) for application/analysis into competitive landscape, target consumption support, plan development and reporting
- Effectively manage all daily tasks
- Build and foster open communication with clients and media partners, serving as a key HMI contact
- Participates and leads team brainstorms to kick off plan and consideration set development for digital media
- Creates and presents media specific documents such as RFPs, media plans, objectives and strategies decks, and other related functions
- Leads in RFP review of partners/site responses, compiles proposal analysis and drives partner negotiations
Requirements
- Traffic plan assets such as creative and required tracking tags
- The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified.
Skills
- Solid understanding of media math, terminology and analytical tools (MRI, Nielsen, Scarborough)
- Proficient in Microsoft Office Suite (Excel, PowerPoint, Word)
- Effective verbal and written communication skills, problem solving mentality
- Professional demeanor and strong client relationship management experience
- Experience developing and presenting plan presentations
- Experience with competitive intelligence and media deliveries tools
- Strong organization and prioritization skills
- Some AI literacy is ideal
- Monitors trends, tools, opportunities and applications in paid social media environments, and appropriately apply that knowledge
Compensation
- A successful applicant's actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity.
Benefits
- We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
Equal opportunity
- Horizon Media is proud to be an equal opportunity workplace.
Visa & Work Authorization
- al employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status
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This listing is sourced directly from Horizonmedia's careers page and normalized into a canonical job model.