MedPut by Aiuto
General Manager of Marketing & Communications
New York, NY, United States · Full-time
Sponsorship not specifiedDetected 2107 days ago
SEOEmail MarketingWritingSalesforceCRMGrowth MarketingLead GenerationNegotiationCustomer SuccessCommunication
About the role
- Company Description MedPut is an innovative employee benefit at the intersection of health care and financial wellness.
- We provide interest-free installment plans and bill negotiation services for any out-of-pocket healthcare expenses.
- This is a challenging hybrid role that requires a diverse skill set across content, email, paid, SEO, product marketing, and growth.
Responsibilities
- You will develop and own content for all stakeholders that interact with MedPut.
- Write content for members, prospects, and partners
- Own and develop all email marketing campaigns including template design and calls to action
- Create flyers and direct mailers
- Create product content for the website and application
- Create content for social media
- Optimize content for search engine and lead generation
- Develop KPIs and metrics to measure the performance of email, direct mailer, paid and owned marketing
- Manage Salesforce CRM and Pardot
- Design and implement growth hacking campaigns to engage and attract users
Requirements
- A minimum of 5 years of marketing and communications experience
- Excellent copywriting skills with the ability to tailor messaging for different audiences
Nice to have
- Growth Hacking experience is a plus
Compensation
- A competitive salary
Benefits
- Gold-plated health insurance
- Commuter, dental insurance, and other benefits
- MedPut is an innovative employee benefit at the intersection of health care and financial wellness.
- Required education:
Equal opportunity
- All your information will be kept confidential according to EEO guidelines.
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