ProCogia

GTM Lead

Vancouver, BC (hybrid) · Senior

Sponsorship not specifiedDetected 28 days ago

Data ScienceSEOSEMEmail MarketingHubSpotSalesforceCRMSalesOutbound SalesForecastingPerformance ManagementLeadershipOrganizational Skills

About the role

This is an exciting opportunity to join a high-growth, close-knit team where your contributions will have a direct impact on the company's expansion across North America.
This is a hybrid role, with in-person presence at the Vancouver office expected 3 day/week.

Own and execute end-to-end demand generation programs - including LinkedIn campaigns, email marketing, webinars, and content initiatives - to drive qualified pipeline for the GTM team
Manage and optimize HubSpot as the central CRM, ensuring data integrity, accurate pipeline tracking, and adoption across the sales organization
Lead revenue operations functions including sales forecasting, opportunity management, and pipeline analysis to support GTM decision-making
Develop and refine demand generation messaging and content assets - including case studies, one-pagers, thought leadership pieces, and presentation decks - tailored to ProCogia's data and AI consulting offerings
Coordinate and manage integrated marketing programs across digital channels (SEO/SEM, LinkedIn, email, landing pages) in partnership with the external agency
Support the planning and execution of events, partnerships, and outbound initiatives that expand ProCogia's presence across North American markets
Collaborate directly with the GTM Lead and executive team to align sales operations, marketing activity, and growth strategy - acting as an operational partner in weekly pipeline and performance reviews
We partner with them by embedding expert data science, engineering, and AI talent directly into projects that matter.

5-7 years of B2B demand generation experience in a technology, software, AI, cloud, data, or consulting environment, with a track record of campaign ownership and measurable pipeline generation
Bachelor's degree in commerce, business, or a related field
Hands-on Salesforce (or HubSpot) expertise including dashboard creation, opportunity and

In return for your talent and technical expertise, you will be rewarded with a competitive salary, generous benefits along with ample opportunity for personal development. 'Growth mindset' is something we seek in all our new hires and has h

Build and maintain executive-level reporting dashboards covering pipeline health, campaign performance, win rates, conversion metrics, and revenue forecasts

delivering top-class, end-to-end data solutions.
We don't just analyse data, we push the boundaries of what's possible, helping clients unlock new value and insights.
When you join ProCogia, you'll find a supportive, growth-driven environment where your ideas are welcomed, and your development is prioritized.
We offer competitive salaries, generous benefits and perks for personal and professional development.
If you're ready to unleash your potential and work at the cutting edge of data consulting, we'd love to meet you!
The core of our culture is maintaining a high level of cultural equality throughout the company.
Our diversity and differences allow us to create innovative and effective data solutions for our clients.
Our clients operate in high-stakes, highly regulated industries (such as telecom, financial services, life sciences, and more), where precision, compliance, and measurable outcomes are non-negotiable.

This listing is sourced directly from ProCogia's careers page and normalized into a canonical job model.