Risepoint

Risepoint

Growth Marketing Manager

US - Remote

Sponsorship not specifiedDetected 5 days ago
Data VisualizationProject ManagementGoogle AdsMeta AdsSalesforceCRMGrowth MarketingExcelCommunicationCollaborationProblem SolvingPublic SpeakingMicrosoft Office

About the role

  • Risepoint is an education technology company that provides world-class support and trusted expertise to more than 100 universities and colleges. We primarily work with regional universities, helping them develop and grow their high-ROI, workforce-focused online degree programs in critical areas such as nursing, teaching, business, and public service.
  • Risepoint is dedicated to increasing access to affordable education so that more students, especially working adults, can improve their careers and meet employer and community needs.

Responsibilities

  • Own paid media strategy and execution, ensuring campaigns are paced, optimized, and aligned to performance goals
  • Proactively identify platform expansion opportunities, tactical tests, and industry trends to drive continuous improvement in media strategy
  • Collaborate with third party vendors on campaign launch strategy and opportunities
  • Support the onboarding of new university partners and programs, contributing to initial campaign and landing page setup, creative development, account structure, and strategic recommendations
  • QA, monitor and optimize performance for new program campaigns at partner schools, ensuring early-stage campaigns ramp efficiently and hit established benchmarks
  • Collaborate with cross-functional teams - including project management, creative, integrated marketing, and marketing operations
  • Partner with cross-functional team members to develop and maintain standard operating procedures (SOPs) that improve consistency and efficiency across the team
  • Identify opportunities to streamline workflows and contribute to scalable processes that support team growth
  • Serve as a primary media contact in new partner and new program launch projects
  • Deliver clear performance updates that tell the story behind the data

Requirements

  • We primarily work with regional universities, helping them develop and grow their high-ROI, workforce-focused online degree programs in critical areas such as nursing, teaching, business, and public service.
  • Assist in monitoring media spend and lead pacing with a high degree of accuracy and accountability

This listing is sourced directly from Risepoint's careers page and normalized into a canonical job model.