DevRev
Regional Field Marketing Manager — US East & US West
USA · Mid
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About the role
- The GTM Nurture team runs a regionalized field marketing and nurture motion across EMEA, APJ, and the US.
- The US is split into two territories - East and West - because the market is too large to cover with the speed and thoughtfulness we demand from one person.
- Each Regional Field Marketing Manager is the local demand-side orchestrator.
Responsibilities
- Own the regional plan. Build and run a month-by-month plan across events, direct sends, and customer marketing for your half of the US.
- Run the events motion. Deliver quarterly executive briefings (customer + prospect) and roughly three hosted dinners a month, balanced across your region's Tier-1 and Tier-2 cities.
- Make every touch compound. Hand off every engagement into digital retargeting and sales follow-up so momentum builds - a touch is never the finish line.
- Closest partners: Your East/West counterpart and the peer regional field marketing managers in EMEA and APJ, who share the same program frameworks.
- Own the regional plan.
- Build and run a month-by-month plan across events, direct sends, and customer marketing for your half of the US.
Requirements
- 4+ years in field marketing or event management, ideally enterprise B2B or SaaS.
Nice to have
- Execute the executive direct-mail program at a sustainable ~7 accounts/week, plus a targeted gifting campaign, clearing the account backlog on pace.
Skills
- About DevRev
Benefits
- The deliverable is a fully-loaded, month-by-month regional plan that hits coverage and touchpoint targets - and follows through into digital and sales, so nothing dies at the touch.
Company info
- It extends your existing software with AI-native apps and agents that work alongside your teams and customers - updating workflows, coordinating across teams, and eliminating repetitive work.
- What we're looking for
This listing is sourced directly from DevRev's careers page and normalized into a canonical job model.