Careers AT Pearl
Head of Content Strategy
Boston, MA · Part-time
Sponsorship not specifiedDetected 23 days ago
LLMsProject ManagementContent MarketingContent CalendarsCadenceResearchLeadership
About the role
- This is a leadership role focused on strategy, calendar discipline, and operational excellence - not day-to-day writing.
Responsibilities
- Develop and maintain rolling quarterly content calendars and production plans across three content streams: corporate narrative, consumer-facing content, and vertical-specific content for real estate, home inspectors, contractors, insurance, and lending verticals.
- Match the right format to the right audience and message, and build the production pipeline (largely through the freelance studio) to deliver consistently across channels.
- Oversee and coordinate with our PR lead to ensure consistency in our message and that PR is reinforcing your content strategy.
- Community Management Oversight You won't necessarily be the day-to-day community operator, but you'll own the function - defining excellence, hiring or sourcing the operator, training and overseeing them, and stepping in as backup when needed.
- We manage this internally today, but expect this role to be outsourced or part-time moving forward, and you'll lead that decision.
Requirements
- 7+ years in content strategy, editorial leadership, or equivalent role in consumer-facing environments.
- Track record of increasing publishing cadence and digital audience growth in consumer channels.
- Ability to work with subject matter experts and freelance/contract talent without direct management overhead.
- Comfort with repurposing strategy and understanding how to squeeze maximum value from single content assets.
- Understanding of vertical marketing and ability to adapt messaging for different buyer personas.
- Comfort with metrics-driven decision making and ability to articulate ROI of content initiatives.
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This listing is sourced directly from Careers AT Pearl's careers page and normalized into a canonical job model.