Inspira Education
Senior Manager, Email Marketing and Growth
New York City, New York · Senior
Sponsorship not specified$140k-$150kDetected 159 days ago
HTMLDjangoSQLData VisualizationA/B TestingSEOEmail MarketingWritingHubSpotCRMPerformance MarketingCustomer SuccessCommunicationMentoringAdaptability
About the role
- You'll thrive in this role if you're a data-driven marketer with a strong analytical mindset, deep expertise in platforms like Braze, Iterable, or HubSpot, and a passion for continuous experimentation.
- This is an in-person role requiring 5 days/week in our NYC office (Gramercy).
Responsibilities
- Own the end-to-end strategy and execution of email marketing programs, building clear and personalized user journeys that drive acquisition, engagement, conversion, and retention
- Analyze cohort and segment performance regularly to uncover trends, understand the "why" behind user behavior, and develop actionable insights that inform strategy
- Develop and execute a robust experimentation roadmap to increase acquisition, engagement, and lifetime value through A/B testing and continuous optimization
- Create and manage sophisticated email campaigns, including drip sequences, targeted newsletters, transactional messages, and upgrade flows, all aimed at increasing product engagement and driving conversion
- Identify drop-off points within the user journey and implement targeted, trigger-based campaigns to address friction and improve key KPIs
- Ensure compliance with deliverability best practices and maintain a strong sender reputation across all messaging platforms
- Collaborate closely with the data team to define and build email performance reporting and track key metrics across campaigns
- Lead and grow a high-performing team as both a player and a coach by mentoring team members, championing their work, and rolling up your sleeves to contribute directly when needed
- Track and report on campaign performance and KPIs, such as lead volume, conversion rates, pipeline growth, LTV, and ROI
- provide recommendations to optimize results
Requirements
- 2-3 years of experience managing and scaling high-performing teams
- Proficiency in email marketing automation, including segmentation, triggers, and personalized flows
- Basic working knowledge of SQL and comfort querying data
- Strong understanding of HTML and template scripting languages (e.g., Jinja, Django, or ESP-specific templating systems)
- Exceptional copywriting skills with a proven ability to engage target audiences and iterate on messaging based on performance data
Nice to have
- Deep expertise in HubSpot
- familiarity with Braze, Iterable, or similar tools is a strong plus
- Familiarity with Looker or experience in data transformation is a plus
Skills
- About Inspira Education
- Inspira Education Group is one of the fastest-growing edtech startups in the US.
- Your north star metric?
- Consultations generated from our contact database.
Compensation
- Actual salary is dependent upon several factors, including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team and geographic location.
- The pay ratio between base pay and target incentive will be finalized at the offer.
- The pay range is subject to the discretion of the Company.
- $140,000-$150,000.
Company info
- Inspira Education Group.
- Inspira Education Group does not discriminate based on race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in providing employment opportunities and benefits.
Apply directly at Inspira Education →Create a free account for alerts like thisView Inspira Education immigration profile
This listing is sourced directly from Inspira Education's careers page and normalized into a canonical job model.