Superpower

Chief Marketing Officer

San Francisco · Exec

Sponsorship not specifiedDetected 113 days ago

A/B TestingContent MarketingWritingBrand StrategyPerformance Marketing5G/LTELeadership

About the role

This is the person who connects every touchpoint a potential member has with Superpower into a cohesive, high-performing system.
You'll inherit a strong foundation: a performance marketing leader already executing paid channels, a strong production team, and a product with incredible PMF that members love.
At Superpower, everyone is an IC including leadership.

Co-own Superpower's brand strategy - voice, visual identity, messaging architecture, and market positioning (Alongside our Head of Media & Design)
Develop and protect brand guidelines across every channel and touchpoint
Build and optimize high-converting landing pages that are on-brand, clear, and designed to move visitors to members
Own the marketing side of key funnels: ad → landing page → checkout, ensuring message consistency and conversion at every step
Develop campaign playbooks that are repeatable - so every launch doesn't start from scratch
The company's trajectory depends on what you create.

Exceptional brand instincts - you know how to tell stories that make people feel something and then act
Strong analytical chops - comfortable in dashboards, cohort data, and funnel metrics. You make decisions with data, not gut alone
Hands-on content skills - you can write compelling copy, review creative, and set a high bar for quality
Deep understanding of lifecycle marketing, email/SMS, and conversion optimization
Fluency across social platforms and organic content strategy
Results-driven with a bias toward action and experimentation over perfection
Comfortable with ambiguity and rapid iteration in a fast-moving startup environment
Copywriting ability that goes beyond "good enough"

You will own marketing, budget allocation, team building, campaigns, and creating the first legendary lifestyle brand in health.
Your job is to tie it all together - build the brand, scale the content machine, optimize the funnel, and make Superpower the defining name in health.
Craft the narratives that make Superpower the category-defining company in preventive health

superpower.com/series-a http://superpower.com/series-a
Superpower Overview https://www.notion.so/1f58444481d080e195dbe2e2e331b3df?pvs=21
Culture at Superpower https://www.notion.so/Culture-at-Superpower-4321693ee66740e6ad92c449b54f42e2?pvs=21
We are all here to genuinely do our life's best work
Insanely high talent bar, never settling. A players only (see Steve Jobs https://twitter.com/founderspodcast/status/1665442439715225600?s=46&t=PK-vWojaLurY6eXl341Thw)
We live to work as much as we work to live. But we sustainably espouse the superpower ethos of putting health first
We aim to set the gold standard for team health culture on the planet - live the ethos!
Forerunner https://www.forerunnerventures.com/ (Top consumer healthcare VC in the world; early board members of Hims and Oura; Kirsten, founder of Forerunner, led our Series A)
8VC https://8vc.com/ (leading health and bio investor)
Evan Moore https://www.linkedin.com/in/evanmoore/details/experience/ (Founder of Doordash; Partner at Khosla Ventures)
Cyan Bannister https://wellfound.com/p/cyantist (early investor into Uber and SpaceX, former partner at Founder's Fund, regarded as one of the top angels in the world)
Balaji Srinivasan https://x.com/balajis (ex-Coinbase CTO and angel, ex-General Partner at a16z)
Arielle Zuckerberg https://www.linkedin.com/in/ariellezuckerberg/ (active angel, tech leader, relatively famous brother)
Cameron & Tyler Winklevoss https://winklevosscapital.com/portfolio/

We offer visa sponsorship and can support relocation to the United States for the right candidates.

This listing is sourced directly from Superpower's careers page and normalized into a canonical job model.