Mybrightwheel
SEO Lead
United States · Contract
Sponsorship not specifiedDetected 1 day ago
Full-Stack DevelopmentLLMsSEOContent MarketingGoogle AnalyticsCRMLead GenerationLeadershipAdaptability
About the role
- Our Team Our team is passionate, talented, and customer-focused.
- We embody our Leadership Principles https://mybrightwheel.com/about/ in our work and culture.
Responsibilities
- Own and execute SEO strategy across website and content channels, directly impacting high-intent traffic and MQL targets
- Drive and manage large-scale content production (2K+ pages/month target) using AI-powered workflows, with a focus on high-intent audiences - ECE directors, franchise operators, and childcare providers
- Build and optimize content hubs targeting high-value search categories (e.g., state compliance, childcare management, billing & payments)
- Independently lead cross-functional planning sessions with content, product, and analytics teams to align on traffic and conversion goals
- Identify, scope, and champion new SEO/AEO opportunities - from keyword strategy and technical SEO to AI citation optimization - and drive from concept to launch
- Build and present clear performance reporting and strategic recommendations to senior stakeholders
- Strong analytical skills - comfortable pulling and synthesizing data from GA4, Search Console, SEMrush/Ahrefs, and CRM to drive decisions
- Strong cross-functional collaborator - viewed as a thought partner by growth, product, and content peers
Requirements
- You are a systems thinker who understands how SEO fits into a broader demand generation engine.
- You are deeply analytical, highly adaptable, and comfortable operating in fast-moving, ambiguous environments.
Benefits
- Experience in the education, childcare, or SMB SaaS space is a plus; familiarity with franchise or multi-location business models is a plus
Company info
- All legitimate communications come from @mybrightwheel.com http://mybrightwheel.com addresses, and we never ask for payment or sensitive personal data as part of our hiring process.
Equal opportunity
- Brightwheel is committed to creating a diverse and inclusive work environment and is an equal opportunity employer.
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This listing is sourced directly from Mybrightwheel's careers page and normalized into a canonical job model.