sandsinvestmentgroup
Lifecycle Marketing Manager
Charleston, South Carolina
Sponsorship not specifiedDetected 57 days ago
HubSpotSalesforceCRMCommunicationCollaborationCritical Thinking
About the role
- You'll report to the VP of Marketing and work alongside the team at our Charleston, SC headquarters.
- This is a role for someone who thinks in systems, executes with precision, and wants to leave a real mark.
- You'll push our brand forward across every channel you touch and work hand-in-hand with a dynamic sales organization.
Responsibilities
- Lead day-to-day strategy, execution, and optimization of our email communications
- Refresh and maintain lifecycle marketing journeys like the Welcome Series, New Property Announcements, VIP Nurture, Lead Warming sequences, Re-engagement flows, and more
- Implement CRM-triggered automations that respond to real-time client and prospect behavior, ensuring no warm contact slips through without a meaningful follow-up
- Manage the email platform and vendor relationships
- Measure and Optimize Everything
Requirements
- Hands-on experience with email platforms and marketing automation (ActiveCampaign, HubSpot, Klaviyo, Salesforce Marketing Cloud, or similar)
Compensation
- Competitive base salary, commensurate with experience
Benefits
- Annual performance bonus
- 11 paid company holidays plus PTO
- Monthly health & wellness stipend
- Manage list health, segmentation logic and preference center
Company info
- You understand that brand-building is a relationship, not a transaction.
- You put people first - brokers, clients, and communities alike.
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